How to manage 4400 products and 3600 ad groups?

Discussion in 'Google AdWords' started by Kevin_Moriarty, Sep 25, 2007.

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  1. #1
    I have a client that has 4400 products and it turns out that each product sells a few times a year. Is there any software that makes setting up say, 3600 ad groups fast and easy?


    I was thinking of using sqlite and adwords editor?
     
    Kevin_Moriarty, Sep 25, 2007 IP
  2. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #2
    AdWords Editor should do the trick. I've used it for accounts with 10K+ ad groups.
     
    GuyFromChicago, Sep 25, 2007 IP
  3. Kevin_Moriarty

    Kevin_Moriarty Peon

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    #3
    How do you generate your 10K+ ad text?

    The total product number is 147,000. I'm doing this small group for the initial test.
     
    Kevin_Moriarty, Sep 25, 2007 IP
  4. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #4
    The last time I was working on something this size (about 200K products) I had a home grown app I used to generate unique ad text using common elements from the products datatbase.

    You may want to use DKI as well, although that would depend on the specifics of your situation.
     
    GuyFromChicago, Sep 25, 2007 IP
  5. Kevin_Moriarty

    Kevin_Moriarty Peon

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    #5
    Thanks for the insight, I'll go with that.
     
    Kevin_Moriarty, Sep 25, 2007 IP