Help with writing adwords ads

Any suggestions and tips for writing better ads would be a help to me. I finally understand more about how to get a little more out of my adwords campaigns but I still need some help on the ads. thanks

 

Type the keywords on google and take a look on your competitors ads.

Use also abroad Google like:

http://www.google.co.uk
http://www.google.co.jp
http://www.google.ca
http://www.google.com.au

to get more results.

Use it just to have an idea, never copy a competitor ad.

 

Thanks, anyone other more create tips I have been doing that but what I'm looking for are some techniques that can be used to get the going. Like for example, is there a formula one should follow when writing these ads.

line 1 ==>keyword
line 2 ==>benefit
line 3 ==>feature

etc... or are there any other want to be able to generate key relevant ads for the character space. thanks

Michelle

 

try also these tips:

http://forums.digitalpoint.com/showpost.php?p=1406380&postcount=5

 

It also depends on your market place ... who is the customer? What are the factors that make your typical customer tick (or rather click!)? Writing copy should never be done in isolation; always think about your customer.

 

Ok thanks, you know I have never throught about it from the prospector of the customer. I will remember that, I will check the other suggestions and forums as well thank you

Michelle

 

How does "{KeyWord:}" work? Let's say I want to use it as a question:

Would that be the correct syntax to use it?

Christoph

 

not, it is Almost correct, you most place a default text inside it in case of the inserted keyword makes the headline num of chars >25 or headline > 35.

So it will be something like:

so if you have a keyword like: "flowers delivery in new york city" - it would be to many chars to be replaced in your ad so the default text (Flowers Delivery) is used,

Take a look in this thread, it has a complete discussion about how Dynamic ad works:

http://forums.digitalpoint.com/showthread.php?t=88713

including some interesting details about keyword capitalization on the ad.

 

Thanks. That seems to work

Christoph

 

Lots of great info here for a newbie in adwords, thanks guys. Enjoying my stay here so far.

 

well when writing ads - think of what a person looking for your product will type for n write your ads based on that

 

Hi Asone,

Hope the following tips help you in improving your Ads.
(1) Collect the list of keywords / jargons which your end users would be looking for. Form Adword text using them genuinely.
(2) Create dummy text Ads of yours and place it along with dummy text ads of your competitors with different combinations. Now evaluate whether the end user would be clicking on your text ad. This is a good exercise to improve & polish your Ads to be more competitive.

D Sarathy.
RankQuest