Bum Marketing vs. PPC Marketing (for absolute beginners)

Discussion in 'ClickBank' started by pickagun, Jun 23, 2008.

  1. #1
    I've bookmarked tons of resources and I've read through all of them. I pretty much know the process I'll try first (trying to duplicate others) for both bum and PPC marketing. My question is:

    Which would be the best way to start if I haven't touched the 'real deal' at all?

    I understand that bum marketing can be successful, but it takes lots of articles that are specially crafted (unless I misunderstood). I understand that PPC marketing can be successful, but it takes precisely crafted ads, keyword choices, and bids to make it great.

    Lol I sound so...newbie.
     
    pickagun, Jun 23, 2008 IP
  2. hornetss

    hornetss Peon

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    #2
    Bum marketing doesnt take long. Say you write 3 articles in a hour. So In 1 day spend 3 hours writing articles. Thats 9 articles, from 9 articles you will most likely get a sale or two pretty fast. If you write 9 articles a day, in no time you will be making 3-4 sales a day which equals 100 bucks if you choose the right publisher.
     
    hornetss, Jun 23, 2008 IP
  3. pickagun

    pickagun Peon

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    #3
    Thanks for your input :)

    Learning to write great, solid articles takes time and experience, right? I haven't even gotten an article written yet xD

    Hornetss: In bum marketing, how would you go about 'setting the stage'? Domain name + landing page, or domain name + redirect with wp.com/blogger blogs?
     
    pickagun, Jun 23, 2008 IP
  4. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    bl4ckmaN^, Jun 24, 2008 IP
  5. fabriciogr

    fabriciogr Active Member

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    #5
    since no one answered ppc yet.. i'll have a go at it..

    yes ppc is a much more immediate source of traffic and if your landing page and/or product is of quality conversions will start rolling in in the first day.

    to set up a good ppc campaign so many factors come into account... the correct selection of keywords, properly setting up campaigns based on these, good and relevant ads and what I would consider the most important a good landing page.

    I learned this the hard way.. loads of money down the drain... If I was to start over I would start with article marketing and tweaking my landing page. Once you believe that your landing page is converting at a pretty good rate with the article traffic its getting then if you still want.. look into PPC..

    this way you'll start sending PPC to a page that already works.. no experimenting with PPC cash...

    hope it makes sense...
     
    fabriciogr, Jun 24, 2008 IP
  6. Dougn57

    Dougn57 Peon

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    #6
    I agree that the landing page is very important in both article marketing and ppc.

    It is absolutely vital to have a good landing page for adwords or you will get killed on their quality score and it will cost way too much to advertise.

    I would start with articles until you are sure of the landing page.
     
    Dougn57, Jun 24, 2008 IP
  7. pickagun

    pickagun Peon

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    #7
    These are the links I have right now that i believe are most important.

    http://www.norbsmoney.com/clickbank-100-money-making-newbie-guide-best-advice-i-can-offer/
    http://lemonarian.com/DefinitionOfABum/DefinitionOfABum.pdf
    http://www.reversemobile.com/?hop=0
    http://forums.digitalpoint.com/showthread.php?t=889467#post8163683
    http://forums.digitalpoint.com/showthread.php?t=897318
    http://uberaffiliate.com/affiliate-marketing-guide/uber-affiliate-marketing-guide/
    http://zacjohnson.com/the-super-affiliates-guide-to-ppc-marketing/
    http://www.aojon.com/enough-bullshitting-lets-make-money-in-24hrs-or-less/
    http://www.derekbeau.com/ppc-affiliate-marketing-how-what-to-promote/
    http://uberaffiliate.com/yahoo-search-marketing/what-ppc-engine-to-start-with/
    http://uberaffiliate.com/affiliate-tips/affiliate-marketing-on-a-low-budget/
    http://www.cdfnetworks.com/landing-page-or-redirect-that-is-the-question/
    http://uberaffiliate.com/landing-pages/landing-page-keys-to-success/
    http://www.here.org.uk/2007/06/goog...-page-that-wont-get-banned-with-examples.html
    http://www.derekbeau.com/18-tips-for-writing-better-pay-per-click-ads/
    http://www.here.org.uk/2007/09/creating-ppc-ads-that-stand-out-from-the-crowd.html
    http://www.digital-web.com/articles/11_ways_to_improve_landing_pages/
    http://searchengineland.com/071214-124154.php
    http://www.googlelady.com/335/51-tips-adwords/
    http://uberaffiliate.com/affiliate-tips/how-to-scale-a-campaign/
    http://www.shoemoney.com/2006/04/08/the-1000000-experiment-with-ppc-part-1/
    http://www.shoemoney.com/2006/04/13/10k-ppc-experiment-part2/
    http://www.cdfnetworks.com/the-13-pay-per-click-network-challenge/
     
    pickagun, Jun 24, 2008 IP