Article Marketing SUCKS!

Discussion in 'General Marketing' started by Jason Green, Dec 13, 2007.

  1. #1
    Please read what I say before replying...

    I never did article marketing for a long, long time because I always heard the following things:

    1. If you submit an article to hundreds of directories you'll be extremely lucky to get 50 daily visitors from it.

    2. If you submit your articles to the hundreds of article directories only the backlinks in one or two of the articles will actually count as Google will discount the rest.

    3. The people I saw actually doing article marketing made crappy little sites which didn't have a lot of traffic or didn't make a lot of money.

    This put me off - as far as the many promotional methods I could use article marketing really looked like it SUCKED so i didn't try it.

    I was really stupid by coming to a conclusion without trying it myself first!

    You'll always hear people saying something is crap or something is great - but you will never know for sure until you try it yourself and give it a good go!

    So I tried article marketing

    However, I did not do what everyone else was doing and tried to address the issues I had with article marketing to begin with...

    1. I did not use it to promote a thin MFA or affiliate site. I used it as a wider marketing/SEO strategy to promote pages on much bigger websites.

    2. I avoided duplicate content by submitting articles that were all unique. I do this quickly by using an article spinner like Content Composer (best) or JetSpinner (free).

    3. I do a bit of linking towards my profiles and articles on the article directories. These links can come from places like Squidoo, other articles I submit or anywhere else I can think of. This helps get all my articles indexed quicker and raises the SE juice of the article pages themselves meaning they pass more "weight" to my own pages.

    This has worked really well in both terms of raising search engine rankings and also bringing a trickle of targeted traffic from the article sites.

    I now am able to get hundreds of backlinks from relevant sites that are actually counted by Google and help boost my rankings.

    The trick is now just outsourcing the whole process so I can have it going on in the background automatically.

    Lesson to Learn: Don't discount something until you have tried it yourself and put some thought and effort into it.

    Note: I originally published this article on my blog. If you wish to post this anywhere else your are free to do so providing you credit the original post and note Jason Green as the author. Do not use nofollow links.
     
    Jason Green, Dec 13, 2007 IP
  2. littlewhiteebook

    littlewhiteebook Peon

    Messages:
    128
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #2
    I target keywords in the TITLE of my article - which I think is a much better strategy. It helps my article show up in the first page of keyword results, but it doesn't oversaturate. Generic article marketing sucks - when I am going for crediblity, I create a unique article and submit it directly to a website, rather than submit it to an article directory.
     
    littlewhiteebook, Dec 13, 2007 IP
  3. WebAttend

    WebAttend Guest

    Messages:
    300
    Likes Received:
    8
    Best Answers:
    0
    Trophy Points:
    0
    #3
    Thanks for the tips Jason. The title also gets you looking at the thread :). I am trying some article marketing with JetSpinner. How do you get these spun articles submitted. I'm trying a hand full of manual submits and then top it of with JetSubmitter.
     
    WebAttend, Dec 13, 2007 IP
  4. tokstumble

    tokstumble Peon

    Messages:
    619
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    0
    #4
    I agree with this method. I prefer looking for blogs that entertain guest blog posts because the SEO juice from these blogs is usually way more valuable than from article directories.
     
    tokstumble, Dec 13, 2007 IP
  5. nojoy

    nojoy Active Member

    Messages:
    277
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    55
    #5
    Article marketing should be just one part of your strategy. A good article will not only get you traffic that converts, but overtime an article on a top level directory like ezinearticles will start earning PR.
    Personally, I prefer to outsource the submitting (manual submissions only!) and keep most of the writing in house.
     
    nojoy, Dec 13, 2007 IP
  6. breakdance

    breakdance Peon

    Messages:
    7
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #6
    Not only that Jason, but article marketing will *AUTOMATE* your income, because once you write an article & submit it to the top directories, your article will take a life of it's own, INCREASING your back-links. And who knows, if somebody likes it, they will publish/send it to their lists and that will be extra exposure for your business, especially in the long-term.

    And when it comes to article spinning, I would rewrite each sentence several times, so that whenever you publish your "spun" article, it will read just as good as the original version. A LOT of people don't properly spin articles, and that is why article spinning has such a bad reputation sometimes bro'...

    I hope I helped you out somewhat!

    :)
     
    breakdance, Dec 13, 2007 IP
  7. Jason Green

    Jason Green Peon

    Messages:
    589
    Likes Received:
    97
    Best Answers:
    0
    Trophy Points:
    0
    #7
    I completely agree with you - you must optimize your title carefully (but also vary it between each variation of the article you submit).

    A wrote a guide on titles here:
    http://forums.digitalpoint.com/showthread.php?t=578967
     
    Jason Green, Dec 14, 2007 IP
  8. webwork

    webwork Banned

    Messages:
    1,996
    Likes Received:
    47
    Best Answers:
    0
    Trophy Points:
    0
    #8
    Yep, article marketing kicks ass. It's a valuable weapon to boost your targeted keywords in serps.
     
    webwork, Dec 14, 2007 IP
  9. numballover

    numballover Peon

    Messages:
    78
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #9
    I've been floating around DP for a while, but this post actually made me decide to register and post. Thanks for writing this, Jetspinner is exactly what I need right now to promote my websites. I was even considering writing my own program to close to what Jetspinner does, but I know I don't really the time to commit to actually doing it. This is going to save me a ton of time.
     
    numballover, Dec 14, 2007 IP
  10. maxdpadilla_3

    maxdpadilla_3 Peon

    Messages:
    74
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #10
    Article writing and submission is a good techniqu, but it must be combinmed to some others to make more money online. I have found that giving targeted keywords as titles to my articles really works for Google searches.
     
    maxdpadilla_3, Dec 14, 2007 IP
  11. wokaka

    wokaka Peon

    Messages:
    2,346
    Likes Received:
    44
    Best Answers:
    0
    Trophy Points:
    0
    #11
    OK, good article but can you give me active article directories? I think most article directories are already dead.

    Read here:
    http://forums.digitalpoint.com/showthread.php?t=601610

    I think most of article directories already dead so it'll be useless to submit to hundreds of article directories. I think there are only around 10-15 good article directories. The others? They will put your articles in pending review for weeks and even they won't publish your article. Then 7-8 months later those directories will disappear. Even some article directories like 1888articles want us to pay them before we can put our website's link there. The other directories also do not allow us to put back links. So it's not as simple as that.
     
    wokaka, Dec 14, 2007 IP
  12. Jason Green

    Jason Green Peon

    Messages:
    589
    Likes Received:
    97
    Best Answers:
    0
    Trophy Points:
    0
    #12
    You have to tweak your own submission list to find which ones are worth submitting too.

    Submit to lots to beging with and tweak over time.
     
    Jason Green, Dec 15, 2007 IP
  13. littlewhiteebook

    littlewhiteebook Peon

    Messages:
    128
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
  14. homebizbuilder

    homebizbuilder Peon

    Messages:
    784
    Likes Received:
    23
    Best Answers:
    0
    Trophy Points:
    0
    #14
    Article marketing is a long-term strategy. You are quite right about the duplicate content part but even if you mass submit the same article to hundreds of article directories, you would still get link love from their directories. The reason is this, your content only forms about 60 - 70% of the total content and html on the directories. The rest are likely to be unique. Do a test and you would find that the number of backlinks from mass submission would spike for the first 2 to 3 weeks then, some would get de-indexed while the rest remain.

    I have done this umpteen times and for longtail low competition keywords, this method still works pretty.

    However, you should always try using unique versions of articles to post as well. Staying power is stronger. JetSpinner is a great tool at spinning unique versions but it can be quite time consuming.

    The key to success in article marketing is to go for super longtail keywords with moderate demand and very little competition. This is how I manage to get 1000s, sometimes even 10,000s of visitors to each article I write. And always, EzineArticles is king. If you do not have time to mass submit, simply submitting to EzineArticles can get you about 70% of your traffic from article marketing. Forget about those smaller article directories if you are thinking of manual submission. It is just not worth it as you get trickles of traffic, maybe a few visitors only. Use them for free backlinks instead. ;)

    In my free report, I have covered chapters on finding low competition keywords to rank top in Google as well as article marketing tips. See my sig.
     
    homebizbuilder, Dec 17, 2007 IP
  15. wokaka

    wokaka Peon

    Messages:
    2,346
    Likes Received:
    44
    Best Answers:
    0
    Trophy Points:
    0
    #15
    I use jetspinner as well but I do not know good active article directories
     
    wokaka, Dec 17, 2007 IP
  16. Jason Green

    Jason Green Peon

    Messages:
    589
    Likes Received:
    97
    Best Answers:
    0
    Trophy Points:
    0
    #16
    Yeah it still works - but my experience is that after the peak those results disapear or end up in the supplemental index.

    The results I have gotton by spinning articles to make them more unique has worked much better - but I imagine it won't work forever - maybe another year or two - then spinning will be out and it will have to be truely unique content.
     
    Jason Green, Dec 17, 2007 IP
  17. littlewhiteebook

    littlewhiteebook Peon

    Messages:
    128
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #17
    Well, I decided to do something new today.

    I have about 15 articles I am ONLY submitting to Ezinearticles.com. Of course, they will be republished through that site, but maybe not on the same crappy websites that Isnare has been submitting to. I'm so used to mass distribution, it's kind of difficult for me to NOT submit everywhere, but I AM a platinum author, so maybe it will help. Or at least keep my article from being posted on a thousand crappy RSS feeds without an active link! I hate Googling my articles and finding them poorly formatted, without active links, and sometimes without my author name.
     
    littlewhiteebook, Dec 18, 2007 IP
  18. Jason Green

    Jason Green Peon

    Messages:
    589
    Likes Received:
    97
    Best Answers:
    0
    Trophy Points:
    0
    #18
    You'll always get that no matter where you put your content.
     
    Jason Green, Dec 19, 2007 IP