dynamic keyword insertion ?

Discussion in 'Google AdWords' started by JohnMally, Jun 4, 2007.

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  1. #1
    Hi,

    Does anyone know how to property use dynamic keyword insertion ? How does one actually do it ? Can anyone offer and tips or tricks ?

    Thanks
     
    JohnMally, Jun 4, 2007 IP
  2. Kontent.solutions

    Kontent.solutions Peon

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    #2
    Not quite sure what you are looking at ... you want dynamic keyword insertions to a static URL is it ?

    ~G
     
    Kontent.solutions, Jun 4, 2007 IP
  3. CustardMite

    CustardMite Peon

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    #3
    Just put {KeyWord:xxxxxx} in the advert text, where you want the search string to appear. This will put the search term in, with xxxxxx appearing when the search string can't (usually due to length).

    This will capitalise each word, but if you want lower case, use keyword instead of KeyWord.

    Note that the default keyword is used to derive your quality score (I think), not the search term, so this won't make your adverts more relevant...
     
    CustardMite, Jun 4, 2007 IP
  4. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #4
    GuyFromChicago, Jun 4, 2007 IP
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