The fact that it's brandable, yes... Zomogo.com is the best out of your 2 in my opinion. As for how much you could get, i'd say Reg - Mid $xx for Zomogo Undeveloped.
I doubt if anybody would buy it. The market is tough. I can't even sell ResortSouthAfrica.com or FlHotels.info I was even selling them for $xx on DigitalPoint and NamePros.