Dear friends... I've gone through the yahoo paid results...It showed two results in a single page....same title...same description...in sponsor section...one ad is top right hand side....and another is at the bottom....why this is happen...any specific reason...and trick..i'm not getting that point... Please clarify it... Thnx
Its rotation..Yahoo rotates the ads based on $$ and quality. Your particular key search may not have many YSM ads, hence your came on top and bottom both..!!
You can also remove one of Tactic Settings either "Sponsor Search" (right hand side) or Content Match