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YSM says I own $67k for 34 million clicks!!

Discussion in 'Yahoo Search Marketing' started by awesometbn, Oct 8, 2007.

  1. #1
    Sorry to be so sensational. I checked my search marketing account yesterday, drilled down into one of my campaigns shown on the dashboard, then looked closer at one of the ads in the campaign to see the impressions and clicks and costs. Yahoo claimed the content match and sponsored search results added up to more than 34 million clicks and would cost my account more than $67 thousand. Despite my shock, I grabbed a screenshot and saved it. My faith and confidence in Yahoo search marketing is getting rattled a little bit. Not sure if I should trust the accounting and tracking provided by Yahoo.

    Just before writing this post I checked my account again, now everything looks normal. Everything is back to the normal levels of hundreds instead of millions. Has anyone else experienced this type of error? Is it common, should I expect more problems and inaccurate counts in the future from Yahoo? I'll post the screenshot if you want to see it. I think I might frame it or put it on a cafepress tshirt.
     
    awesometbn, Oct 8, 2007 IP
  2. awesometbn

    awesometbn Peon

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    #2
    Okay, I'm going to add the screenshot as an attachment to this post. If that doesn't work I try another method. If you look at the inflated counts, even they don't make any sense because they are not added together, they seem to be duplicate rows.

    Avg CPC ($) 0.53
    Impressions 34,655,328
    CTR (%) 0.37
    Clicks 128,128
    Cost ($) 67,491.94

    So I must have typed my post title with the wrong words. Yahoo showed there were 34 million impressions, not clicks. The apparent cost of $67k was for 128k clicks. But still, this was very strange, has anyone else had these types of intermittent problems with their account?
     

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    awesometbn, Oct 8, 2007 IP
  3. tushardhoot1

    tushardhoot1 Active Member

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    #3
    Wow....

    Thats an awesome pic...

    Send it to shoemoney :D
     
    tushardhoot1, Oct 8, 2007 IP
  4. Shoemoney

    Shoemoney $

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    #4
    hah that rocks
     
    Shoemoney, Oct 8, 2007 IP
  5. GTAce

    GTAce Peon

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    #5
    Happened to my account earlier also...No reason to worry though, because it was clear (to me) that I wasn't being charged for those clicks
     
    GTAce, Oct 8, 2007 IP
  6. gemini181

    gemini181 Peon

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    #6
    Sounds like they need to put some new Yahoos in charge. :p
    :rolleyes:
     
    gemini181, Oct 8, 2007 IP
  7. awesometbn

    awesometbn Peon

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    #7
    GTAce I'm glad to hear I'm not alone. The first thing I thought about was that one of my sites somehow became outrageously popular (no idea how that could've happened, because I doubt it was as a result of my Yahoo ads). I've heard stories of people getting the "slashdot" effect or similar surge of traffic to their site, then they get stuck with overage billing for ads, bandwidth and server resources. An event like that would give new meaning to working capital. But hopefully things would balance out with new sales, and fresh revenue.
     
    awesometbn, Oct 8, 2007 IP
  8. bjgolf

    bjgolf Peon

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    #8
    Hey they did this to me also. Exact same numbers.... weird.

    It went away after a few days.

    edit: Today it says I spent over $2,000,000...
     
    bjgolf, Oct 8, 2007 IP
  9. bjgolf

    bjgolf Peon

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    #9
    yahoobullshit.jpg

    That is what they say I have spent.
     
    bjgolf, Oct 8, 2007 IP
  10. sarathy

    sarathy Peon

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    #10
    ha ha ha hah a,
    It just happened to me too, i got a reply that its due to an out rage

    But i had one night having nightmares
    You are lucky, i got the charge shown as 6lakh$
     
    sarathy, Oct 8, 2007 IP
  11. bjgolf

    bjgolf Peon

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    #11
    what do you mean due to an outrage?
     
    bjgolf, Oct 8, 2007 IP
  12. kasami2k4

    kasami2k4 Peon

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    #12
    This is insane! I can't believe YSM sometimes.
     
    kasami2k4, Oct 8, 2007 IP
  13. awesometbn

    awesometbn Peon

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    #13
    That's wild, bjgolf, your screenshot says more than 400 million impressions. What's your secret? haha

    By the way, no alerts from Yahoo in my dashboard, and no emails to say there was a problem. I would love to hear more about what went wrong. I think their system was down for maintenance Friday or Saturday this past weekend. Could be related to that I suppose.
     
    awesometbn, Oct 8, 2007 IP
  14. YahooPete

    YahooPete Peon

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    #14
    Hi there,

    Some advertisers may have recently experienced some errors with the reports in the ad group level, which caused some advertisers’ reports to show spikes in numbers. These bugs have been fixed.

    Thank you for your patience and all the feedback on this forum.

    All the best,
    YahooPete
     
    YahooPete, Oct 9, 2007 IP
  15. RichUser

    RichUser Banned

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    #15
    Woah, you got some deep pockets there. Time to show that screenshot to wickedfire members :p
     
    RichUser, Oct 9, 2007 IP
  16. ShortT

    ShortT Peon

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    #16
    I was actually disappointed that the numbers weren't legit! Our UK Yahoo account was showing costs of £500,000 (a million bucks, long live the dollar) but £15.3M in sales. So we were showing up with a ROAS of over 700%. Nice, but kinda like those dreams where you're rolling in money but wake up to find its not true and punch your wife (j/k!) :D
     
    ShortT, Oct 10, 2007 IP
  17. bjgolf

    bjgolf Peon

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    #17
    lol I would be to scared to get banned. If someone says somthing wrong they show no mercy
     
    bjgolf, Oct 10, 2007 IP
  18. searchfordeal

    searchfordeal Active Member

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    #18
    I thought YSM is prepaid...$3 per click? You will get some click.
     
    searchfordeal, Oct 10, 2007 IP
  19. speed100

    speed100 Peon

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    #19
    It happened to most of YSM accounts.It was after yahoo did update to their site.
     
    speed100, Oct 10, 2007 IP
  20. Minterest

    Minterest Well-Known Member

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    #20
    so you didnt get the traffic actually right..... it happened to me with adcenter but that time I got clicks worth $1000 and it generated sales and adsense click and got refund from MS.... I thought this is a similar case...
     
    Minterest, Oct 11, 2007 IP