I know that targetting is crap. But with that aside, today i am seeing pages target and untarget themselves (contextual targetting) with every few visits (or refreshes). is anyone else experiencing this? Prior to today, these pages would hold their targetting very well. i dont think it has anything to do with advertiser inventory, as it does target properly. its just that it loses the targetting and shows RON ads and then targets again showing proper ads. the inconsistency is causing a huge drop in my already low ctr. thanks in advance
That has been happening for sometime now. They have also added more stop words, which has resulted in RON ads on some pages. While google has its own filters for sensitive content, it works 1000% better than YPN - which is total garbage. It can be something as stupid as having "Americans" in your text, or the word "race", or giving statistical percentages, and total I found out that saying "eat the same amount every meal" caused it on one site. These phrases don't always trip the filter, but in certain sectors. YPN will also not give you and guidance to what these words are and you have to experiment by removing portions of text until you discover what it is.