Dan Zarrella is a social media consultant who has performed studies into viral marketing - most of which would correlate to a multimedia campaign on YouTube. It's more "theory" than numbered lists of tips, but I definitely found some of his posts pretty interesting. Find out which 'hooks' best fit your business and tailor your campaign to fit. http://danzarrella.com/ That said, before I started work with one of my more recent clients, he was taken advantage of by a very disreputable firm. He paid out the ass for them to create and 'promote' a YouTube video for his business, and the end result was a 45 second video which looked like it belonged as an ad on Public Access television. My point is that while amature-looking vids often take off on YouTube (more inherent trust when you don't appear to be a giant conglomerate) don't just make a commercial for your (or your client's, I guess!) business. Promoting their brand should appear to be almost an after-thought. Entertain and enlighten first, sell second.
Use viral marketing. Post your site URL in a video. Post a video about your site or any hot topic news and events.
Here are 11 tips 1. tags. Use keyword rich tags 2. create and customize your own channel using keywords. You will have a keyword rich url. Create multiple channels for multiple niches 3. Make the video short 4. Make the video funny or tutorial that teaches some thing to viewers. 5. Create playlist using your own videos and some related videos. 6. Use youtube emails to invite others in your network to view your videos. 7. Use youtube bulletins 8. Participate and leave comments on others related videos. 9. Create YouTube groups. 10. Create and participate in YouTube streams 11. Activate active sharing. YouTube is like any other social media. It has its own tools and you should use these tools and participate actively.
keywords, catchy title, good looking freeze fram picture - also you may want to post to as many other video sites as you can.
Most of the suggestions here have absolutely nothing to do with search engine optimization. The OP asked for advice on how to improve the SEO aspects of his videos, not how to get more views or increase his CTR. First of all, you'll need to define which search engine you want to tackle. Google search and YouTube's in-house search function have a slightly different algorithm. One thing that is true for both is that the title weighs heavily on search results, but much more so for Google search results (or Google video search results). YouTube's search takes into account several other factors, including the video's rating:views ratio as well as how many times the video has been favorited. The age of the video is also a factor, as newer videos tend to be favored by YouTube search. If you're trying to get organic traffic to your videos from Google, just be sure to optimize the keywords in your title (especially) and tags. Description text isn't too important, but may help a little. Also, don't expect ranking right away, usually a video has to be up at least for a few weeks before it starts ranking favorable in Google (unless its quickly gaining momentum and going viral). Hope this helps!
you can get couple of SEO tricks from this article You honestly don't have too many options as far as on page is concerned, but you can cross promote your videos, higher the views, the better it will rank