Yo what do you guys think would be the best way to market a video like this: For a video like this, would it be better to market it as if it was a website? Or do you think just regular paid youtube marketing would work?
Before opting for paid marketing, why not first try video sharing, social media options and blogging. Wish you luck with this!
I know one service they called ADSVideo. It's service, which connects advertiser with youtube owners and there you can agree about advertise or something else.
I would just share the video all over Twitter, Facebook and any other social media site. Advertise it in places that are related to your video and you'll get people that are interested. Social media is our most powerful advertising tool and it works.
Social media is only powerful for marketing, if you are posting your content to your target customers. Most people aren't connected to their market on social media, yet, so many new entrepreneurs seem to think that just posting random links to their friends and family will result in profitable success. That's not how social media works. "Sharing the video all over Twitter, Facebook and other social media sites" -- as you noted -- isn't good advice, unless the person doing the sharing, already has a customer audience (generally on a Facebook Page, or a marketing-oriented Twitter account).