Hi everyone, just wanted to see what kind of experiences you all have had with click to chat, call, or click for video services. Impacts on sales conversions? Are they integrated with your CRMs? Expensive / worth whatever the cost? What are your thoughts on the recent adoption of WebRTC (video, voice, data are all built directly into the browser in a new tech standard pushed by Google, known as WebRTC. No more plug-ins, installations, etc.) and the impact it will have on the customer experience, whether through customer service or sales? Thanks! Looking forward to seeing what the community has to say. Best, Max
I chose none of the above, not because those are not effective methods, but simply because this is not my forte. Even if I was up to using those venues, I'd be only doing that if, after making two of three sales, I'd have enough to show for. You'd agree that any video or chat conferencing is 1. more time consuming. 2. more demanding. 3. requires certain aptitude that the majority of us don't possess.
I'd agree that implementing proprietary video or chat conferencing could require $ and aptitude the majority doesn't possess (myself included). But, with WebRTC's adopting, such services (disclosure, I represent Teledini, one such service) have become very affordable for SMBs, usually with pay-as-you-go pricing models, usually around 10 cents/min. I also agree that offering those services to your site visitors can be more time consuming for your sales / support staff, but I suppose it depends on the business on whether or not that personal touch is worthwhile. It isn't for every business model, but our customers have shown that it cuts down significantly on the lag time between a lead and a response (usually a 48 hour average), corresponding to an increase in lead conversion. Thanks for your input! Anyone else? Include your industry if you don't mind!