I manage a website that gets 95% of its traffic and sales from adwords. I really dont like this monopolic way of running the site and was wondering if you could suggest something else to advertise the site. Ive tried YSM and the clicks were too expensive, microsoft adcentre doesnt seem to show the ads efficiently enough (can never find my own ads) and I never had too much luck with SEO for static websites, just the blogs.
Have you thought about going offline? You can get some excellent ROI going this route and the quality of prospects are often much better than from online sources.
Why not buy more links and benefit from organic results.Google can give you a lot of traffic even if you place third in SERPs for your keyword.You could also do some article marketing and boost both your PR and direct visits.