Which category in adsense brings you the most revenue and what category would the site fall under (if it's not as similar to the adsense category)?
what do you mean by category? Do you mean platform as in website, Custom Search, Youtube? or As in niche ?
I should have been more descriptive, my bad. I'm talking about the General Categories that can be found in the Allow & Block Ads sections of Adsense, like Apparel, Arts & Entertainment, etc. The category of ads that appear in your GoogleAds.
I personally don't think category matters as much as having helpful/interesting/engaging/unique content targeted to a specific niche/audience. The more helpful/interesting/engaging/unique the content the more likely they're going to stay longer....the more likely they're going to click on a related ad that interests them....and also the more likely they'll come back (for an opportunity to click on more ads...provided that the displayed ads seem appealing to them.