Yesterday3 clicks= 1.97, today 3 clicks = 0.08??

Discussion in 'Reporting & Stats' started by Shrimpsey, Aug 22, 2009.

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  1. #1
    Yesturday I received 3 clicks on my one site equaling $1.97, and today, same site 3 clicks equals $0.08, Why?
     
    Shrimpsey, Aug 22, 2009 IP
  2. akki313

    akki313 Well-Known Member

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    #2
    CPC is not always constant.. it varies everytime. :p
     
    akki313, Aug 22, 2009 IP
  3. qualityseotools

    qualityseotools Peon

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    #3
    It depends on the postion where ads have been clicked. Even in a banner ( 160x600 ), the ads which are on the top pay more than other ads. Also, your CPC depends on the amount advertisers have bid for a particular keyword.
     
    qualityseotools, Aug 22, 2009 IP
  4. mekerica

    mekerica Peon

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    #4
    and it depends on which ad they clicked, from where they came on your site, on CTR etc.
     
    mekerica, Aug 22, 2009 IP
  5. lifeplayer

    lifeplayer Notable Member

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    #5
    The advertisement is not fix, they will change. And different ads has different CPC
     
    lifeplayer, Aug 22, 2009 IP
  6. Cosmo72

    Cosmo72 Peon

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    #6
    I've seen that same thing happen on a wedding niche site. Huge swings in income depending on day, time of year, etc.
     
    Cosmo72, Aug 22, 2009 IP
  7. cooooool

    cooooool Peon

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    #7
    It depends on which ad they clicked
     
    cooooool, Dec 7, 2009 IP
  8. seotoolz

    seotoolz Active Member

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    #8
    it might vary , don`t take it as a rule
     
    seotoolz, Dec 18, 2009 IP