Has anyone else noticed that Yahoo has gotten more expensive lately or is it just me? My keywords doubled in price about a month ago and I stopped funding my account as a result. Google continues to be more economical for me.
What keywords are you talking about? Give us a sample list. The adult keywords that I use didn't change their price.
I have a central american site. I buy keywords like costa rica real estate costa rica tourism ect... and the misspellings Price doubled about a month ago. Not just for first position, but the minimum bid doubled. Google is charging me far less and I get better traffic it seems.
Over the past few years the pricing has gone up tremendously in all PPC engines. So I'm not surprised you are paying more, especially since Yahoo recently implemented their "minimum bid" model.