Yahoo PPC or Google PPC which one?

Discussion in 'Pay Per Click Advertising' started by The Rock, Apr 15, 2007.

  1. #1
    Hi All,

    I need your reviews on Yahoo PPC and Google PPC

    Which one is best for use?

    I need reviews from those members who actually use both campaigns.

    Thanks in Advance,
    Rock:)
     
    The Rock, Apr 15, 2007 IP
  2. Huligan

    Huligan Peon

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    #2
    If you have to pick just one, I would go with Google AdWords without knowing more about your product/service. If you're just starting out, I would definitely use AdWords.

    Huligan
     
    Huligan, Apr 15, 2007 IP
  3. Michel Z.

    Michel Z. Active Member

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    #3
    Why Adwords??
     
    Michel Z., Apr 15, 2007 IP
  4. neknight

    neknight Peon

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    #4
    adwords not good for me low roi and high costs , i DON'T USE IT AGAIN.
     
    neknight, Apr 15, 2007 IP
  5. Huligan

    Huligan Peon

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    #5
    Yahoo! just recently revamped their pay per click service, but I still find AdWords easier to work with. Also, you can get more exposure with Google (i.e. larger content network and more popular search engine). Now, keep in mind this is generally speaking. Once you are familiar with PPC, you should find the one that works best with your product/service.

    Huligan
     
    Huligan, Apr 16, 2007 IP
  6. CraigslistGuy

    CraigslistGuy Banned

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    #6
    Adwords, in my opinion. Quick activation, great tools to monitor your campaign.
     
    CraigslistGuy, Apr 16, 2007 IP
  7. SEM NUT

    SEM NUT Guest

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    #7
    If you want some quick quality traffic, AdWords would work best.

    If you are a novice at PPC, I would almost reccomend you to go with Yahoo SM, because it is a little bit easier to control...and then once you get the hang of it, move over to AdWords.
     
    SEM NUT, Apr 16, 2007 IP
  8. CountryBoy

    CountryBoy Prominent Member

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    #8
    Yahoo, just to buck the Google trend. It is the auto-pilot that leads every new PPC publisher to AdSense that gives Google the arrogance to mess webmasters around with increasingly petty, restrictive and ill-conceived rules.
     
    CountryBoy, Apr 16, 2007 IP
  9. templates

    templates Notable Member

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    #9
    i use to use both,and at the time adwords was cheaper..now,adwords is getting too expensive for me so im going to try yahoo again
     
    templates, Apr 16, 2007 IP
  10. zaragon

    zaragon Peon

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    #10
    Yahoo, at least for the UK. I've tested the same ads for my UK targeted campaigns on Google Adwords and Yahoo Search Marketing, and got 2-3 times greater CTR (0.27%-1.29% vs 0.11%-0.47% for different campaigns) on Yahoo, while bids and keyword lists were the same. Conversion rates (actions per click) for visitors from Yahoo were slightly (1-1.2 times) higher. So I've switched to Yahoo completely now. PM me for a promotional link that gives additional free £50 to your account.
     
    zaragon, Apr 17, 2007 IP
  11. myharshdesigner

    myharshdesigner Peon

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    #11
    can u guide me how to earn money through yahoo ppc ?

    or

    how to earn money through google ?


     
    myharshdesigner, Apr 17, 2007 IP
  12. zaragon

    zaragon Peon

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    #12
    The simplest way to earn money through PPC is to link Google or Yahoo ads directly to PPA affiliate marketing campaigns.
     
    zaragon, Apr 18, 2007 IP
  13. butterfingers

    butterfingers Well-Known Member

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    #13
    From what I heard, Yahoo! PPC converts more than Google. Don't know the truth...
     
    butterfingers, Apr 18, 2007 IP
  14. himanuzo

    himanuzo Well-Known Member

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    #14
    himanuzo, Apr 18, 2007 IP
  15. zaragon

    zaragon Peon

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    #15
    The site is full of promotional materials and referral links, but there is no real comparison of results there.
     
    zaragon, Apr 19, 2007 IP
  16. viratshah

    viratshah Peon

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    #16
    i personally prefer google adsense
    since it is older and better
    the payouts are low but sure
    all in all
    google rawks:p
     
    viratshah, Apr 19, 2007 IP
  17. sujit001

    sujit001 Peon

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    #17
    I prefer Google adsense
     
    sujit001, Apr 19, 2007 IP
  18. visit_faraz

    visit_faraz Active Member

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    #18
    Google adsense??

    I assume , you mean Google adwords!

    Okay, I found that yahoo and google work differently for different types of markets.

    Some people find yahoo better and other find google better.

    The bottomline is to test it yourself.

    bye,
    faraz
     
    visit_faraz, Apr 19, 2007 IP
  19. stavra

    stavra Peon

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    #19
    I would go with Adwords if you
    have to choose just one.

    However, I would say it is best
    to use both.

    Google gets the mark on volume
    but Yahoo gets it for support.

    Think of it this way. If you assume
    Google gets 70% volume for a term
    then Yahoo gets 30%. For every
    1000 searches you miss out on 300
    if you are not using Yahoo.

    Could you use that extra traffic? :)

    Stavra
     
    stavra, Apr 19, 2007 IP