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Yahoo or google

Discussion in 'Yahoo Search Marketing' started by Tiernan, Nov 19, 2009.

  1. #1
    Hello all,

    I read here that Yahoo is becoming a good, though smaller alternative to google so I signed up, put $100 in , received $100 of free credits (maybe due to my buying domain names through them) and set up a "similar" campaign to one existing on google adwords.
    SEMrush
    The differences:-

    1.Traffic equal to 1% of googles. (I'll be a long time using up the money)
    2. Interface not as good. Countries/target area selections very basic.
    3. Set my time zone up, but a scheduled campaign ran on Pacific time instead.
    4. Needs lots more features to catch up with google which is a pity.
     
    Tiernan, Nov 19, 2009 IP
    SEMrush
  2. globalim

    globalim Peon

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    #2
    I prefer yahoo, i think the ROI has always been better for me
     
    globalim, Nov 23, 2009 IP
  3. olalala

    olalala Peon

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    #3
    I have a Southeast Asia account, but i need to target to visitors who come from USA and canada. Then i must open a sub-account. now my campaign hasn't run yet. Yahoo is so complex, i think
     
    olalala, Nov 25, 2009 IP
  4. sumeetrajaggarwal

    sumeetrajaggarwal Peon

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    #4
    yep yahoo is too complex at moment. They even charge your account before your advertisement runs. And suppose you want to stop your advertisements then theres no option they still charge your card when balance in your account becomes low. I had to cancel my card to stop them from charging :mad:. However they do contact you over phone :).
     
    sumeetrajaggarwal, Nov 28, 2009 IP
  5. Jainam shah

    Jainam shah Peon

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    #5
    obviously google.. you'll find more traffic on google..
     
    Jainam shah, Nov 30, 2009 IP
  6. JamesKPowers

    JamesKPowers Peon

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    #6
    Ok, YES Yahoo has a lot less traffic...

    YES it's not as easy to use and Adwords...

    And YES Google kicks ass in terms of volume...

    But hey, it's another traffic source and it's something you should use if you're looking to get.... wait for it.....

    TRAFFIC...

    It's about maximizing traffic people! :)


    Oh and like globalim, I've actually found my ROI to be a little higher with Yahoo...

    I'm not sure why, but hey... I'm not complainin' ;)

    James
     
    JamesKPowers, Nov 30, 2009 IP
  7. prensa.artistas

    prensa.artistas Peon

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    #7
    I use google adwords. I'm thinking about Yahoo too but with the lower traffic volumes I don't know if it's worth my time or should I just forget about Yahoo and invest more time in Google?
     
    prensa.artistas, Dec 2, 2009 IP
  8. bodmov

    bodmov Peon

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    #8
    I prefer yahoo because I have google slap, they slap me constantly
     
    bodmov, Dec 2, 2009 IP
  9. BrianJump

    BrianJump Active Member

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    #9
    yahoo is more friendly IMO
     
    BrianJump, Dec 2, 2009 IP
  10. redesignunit

    redesignunit Peon

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    #10
    Yahoo can give best ROI
     
    redesignunit, Dec 4, 2009 IP
  11. black.hat

    black.hat Active Member

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    #11
    I tried Yahoo, its not so good, 70% of the traffic that they will send you is from Domains that are parked, which did not make any sense...

    I would recommend Google
     
    black.hat, Dec 4, 2009 IP
  12. internet_marketing_fun

    internet_marketing_fun Peon

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    #12
    you can do both, and just optimize
     
    internet_marketing_fun, Dec 5, 2009 IP
  13. Carlx

    Carlx Active Member

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    #13
    There are different kinds of users on Google and Yahoo, because of this, Yahoo can often be much better than Google.

    ROI's are generally better on Yahoo, while Google will remain the dominant traffic source... If you're willing to spend larger sums of money in return for smaller profits.
     
    Carlx, Dec 8, 2009 IP
  14. irawan

    irawan Greenhorn

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    #14
    Google can bring traffic faster than yahoo, because of their big network. But next, yahoo will give better result for targeted traffic.
     
    irawan, Dec 8, 2009 IP
  15. slivengood

    slivengood Peon

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    #15
    Google will definitely bring you more traffic, but you might get a better ROI with Yahoo, depending on your niche.

    The main reason I prefer Google over Yahoo, though, is the fact that Google has a desktop editor (AdWords Editor). It makes managing a Google account much easier, especially if you're dealing with a large account. I hate Yahoo's clunky user interface where you have to go through three or four screens and popups just to do something as simple as change a keyword bid.
     
    slivengood, Dec 10, 2009 IP
  16. alfredwinston

    alfredwinston Peon

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    #16
    Google is better quality traffic! You can lower your CPC by optimizing your campaigns (split testing ads to get best CTR) and optimize landing page with google guidelines. By providing the most relevant ad to the most relevent landing page you will see a drop in CPC and your ad will move up in position.
     
    alfredwinston, Dec 10, 2009 IP
  17. nashhull

    nashhull Peon

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    #17
    ofcourse google
     
    nashhull, Dec 11, 2009 IP
  18. DRScott

    DRScott Peon

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    #18
    +1 Well said Winston.
     
    DRScott, Dec 11, 2009 IP
  19. Increase

    Increase Peon

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    #19
    I'm converted to yahoo too
     
    Increase, Dec 17, 2009 IP
  20. mogiman

    mogiman Peon

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    #20
    I find google is user friendly and effective
     
    mogiman, Dec 28, 2009 IP