Hey guys, I would like to get some tips from people who run campaigns with yahoo I want to know if its worth to run ads with them or its better to stick to google. I heard they ad center is good but very low traffic amounts.
I've had some luck with Yahoo ads, but personally I think both Google and Yahoo are too expensive based on the results I've seen.
Yahoo can't compete with the traffic of Google and Facebook currently so i don't think its a good investment. So its better to stick to Google in your case.
Maybe they don't bring in the numbers that Google and Facebook currently do. But Yahoo is still a very widely used search engine, etc. and can still bring your sites and blogs a large amount of quality, targeted traffic.
I would suggest to put your 60 percent budget on Google, 30 percent on Facebook and 10 percent on Yahoo for ads.
The traffic is low compared with Google traffic because, most of the people like to use Google as their primary search engine. But, you can target yahoo user with their adsense as well. Though, I am not satisfied with the traffic amount.