Hi, I just finished writing an e-book, and I made a site with information about the book, but now I have one problem: how do get visitors to the site? I registered on Google AdWords, but i have to wait a few days 'till they recieved my payment... I though about affiliate marketing, it sounds great: let other people sell the book for me and give them some money for it. The book is priced at 15 dollars currently, and I'm wiling to give anyone who sells it for me 70% of that price. Where do I need to start to get something like that going? Clickbank? Or is there something better? If you have a completely different idea, please also post it. Thanks!
Consider writing a few articles having to do with the subject of your book submit them to some article directories. Be sure to let people know where they can get your ebook with a link to your site.
Make a squidoo lens dedicated to that e-book. You can also google for HubPages and WetPaint and then create pages about that book again. Add your site to some social bookmarking sites and don't forget to join communities where people exchange information. An example is the spicy page community where you can find groups about blogging, marketing and many more, just have to find a group about your niche. If not you can start one yourself.
You can also try a "leaked chapter" on ebay, use a Classified ad its cheaper and you hget to use an opt in form on the page!
Yeah definitely put your book up on Clickbank and Paydotcom.com and allow the affiliates to have at it. If the book is quality and the page converts, you should have no problem getting some affiliates to promote for you. The only thing that worries me is the price of the book. 15$ is very low. If the book is in a competitive niche, you will have a very tough time as spending 15$ to make one sale isn't a whole lot to work with.. and affiliates will see this and run. Consider upping the price. If the book in its current form doesn't warrant a price boost, try to add something to it that will.
Yes i agree with you JoeStec.. pricing is important, if you charge too low people might think its low quality. BTW.. mind sharing the link to the site? PM me with the link, i might buy the ebook but only if the sales pitch is good
Thanks for the replies! I'm going to try out all your tips tomorrow. About the price: The book is about free alternatives for expensive programs. I never saw an e-book about that before, though someone with some internet/google knowledge won't buy the book and I have no idea of how much I need to spend on advertising in order to sell my book.... Here's a link to the site I made: ht tp://eb ook.thefre esuite.com (remove the spaces, and, yeah, I'm not a native speaker...) Could you please give me an indication of the price you have in mind? I think I'll set it at 25$ now (it was 25$ before dad told me that that was way to much...)
What niche your ebook is? Don't you have any list? If you do, I bet it is a lot easier for you to sell it. You can try start selling at BST section. Offer or ask a review from reputable members. If your ebook is good and have useful info, people will start buying it. But it still depend on which niche is that as not all niche is well receive in this forum.
Honestly I would perhaps use this as a loss-leader. Maybe give it away to build a list? But what kind of list is the main question. Hmmm. The book caters towards starving artists perhaps ;-). Maybe students who don't have tons of money. Come to think of it maybe advertise this to art students via Facebook? You'd be able to get cheap clicks and target your exact demographic. I take back my former suggestion about upping the price. $25 is too much for something like this. $15 may even be too high or just right. Maybe I'm not in the target market so to me it seems like a bit much for a book of resources pointing people to other free resources. This is not to knock you by any means. Hmmm. Maybe develop some video tutorials on how to use the free software, use this book as a way to build your list. Offer it for free, build the list, market the video tutorials to the list. Haha its a tough nut to crack. Try selling it. If it won't sell, offer it as a freebie and build a back end for yourself. Just keep trying things until something works. That's essentially what business is all about.
Product is always second to marketing. First thing before creating product is to have plan how to market and then create product. There are tops of private label product you can change, create your own graphics etc but this does not matter if there is no marketing engine behind it.