Writing For Search Engines! By following the checklist below, you will increase the likelihood of your web page content being found by searchers and, therefore, increase the likely number of your readers to properly bookmark or link back to your page. CheckList-- ~ Have I conducted keyphrase research? (Use http://www.wordtracker.com Keyphrase evaluation tool that gives popularity) ~ Am I targeting phrases,not single words? ~ Have I used keyphrases consistenly throughout my copy? ~ Is my copy 300-500 words per page? ~ Have I particularly placed my key phrases within the first 150-250 characters? ~ Do my targeted phrases appear at the start of paragraphs? ~Is the content organized logically and split into seperate subject-focused pages or sections? ~ Have i used revelant, descriptive content within links? ~ Are my key targeted search phrases placed near the start of my copy? ~ Have I avoided being over-repetitive? ~ Have I created sub-headings, emphasis and bullet lists featuring the key phrases? ~ Are my key phrases placed in Title Tags (especially within the first 60 characters)? ~ Have I kept the important keywords at the beginning of the Description Tags and have I used 200 characters or less? ~ Have I used the most important keyphrases at the start of the Keywords Tags and used each keyword no more than three times? ~ Have I supplied Alt Text (revelant and descriptive captions for images)? ~ Have I identified sites to link to and provided relevant and descriptive link text? As is your sort of mind, so is your sort of search: you'll find what you desire. -Robert Browning If you enjoyed this tutorial, feel free to visit Kenetix Community for more resources,tutorials and freebies. Best Regards 501
I wonder if these techniques have benefited anyone, because i plan to write some additional ones. So some feedback is greatly appreciated.
If you really want to write killer Web copy, don't read this thread. Go to your local bookstore or public library and read Web Copy That Sells by Maria Veloso instead. It won't make you a professional copywriter, but you will learn a LOT more than the fundamentals.
Thats great to know they kinda helped. My site is undertaking some maintenance at the moment so don't be alarmed by some threat warning that might pop up. Regards 501