Social Buttons
  1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Writing an Adwords Ad

Discussion in 'Google AdWords' started by Wrongfully Convicted, Mar 26, 2009.

0
  1. #1
    How exactly do you write an "Adwords Ad?"
     
    Wrongfully Convicted, Mar 26, 2009 IP
  2. Adriaan1985

    Adriaan1985 Peon

    Messages:
    180
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #2
    I usually split test 3-6 ads and let Google optimize them... Sometimes I try different approaches and sometimes I add the price to adcreative.

    Does that answer your Q?
     
    Adriaan1985, Mar 26, 2009 IP
  3. Wrongfully Convicted

    Wrongfully Convicted Peon

    Messages:
    436
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    0
    #3
    Almost. What makes an ad "Adwordy"? Meaning, I am assuming that it involves writing an "ad" so when this ad is written what makes it an Adword ad?
     
    Wrongfully Convicted, Mar 26, 2009 IP
  4. Adriaan1985

    Adriaan1985 Peon

    Messages:
    180
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #4
    Well that's easy:

    My ad almost always includes:

    - the searched keyword or part of it.. (showing up bold in the search results = high CTR :))
    - my domain name like: "Find it on Amazon.com!" (for branding purposes)
    - sometimes I write stuff like: "save hundreds of dollars"

    Things like that makes an ad "Adwordy" in my opinion :)
     
    Adriaan1985, Mar 26, 2009 IP
    Wrongfully Convicted likes this.
  5. Wrongfully Convicted

    Wrongfully Convicted Peon

    Messages:
    436
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    0
    #5
    cool. appreciate the info and I will definitely use it. repped.
     
    Wrongfully Convicted, Mar 26, 2009 IP
  6. hbl

    hbl Well-Known Member

    Messages:
    1,074
    Likes Received:
    11
    Best Answers:
    0
    Trophy Points:
    138
    #6
    Hi mate,

    The main thing with PPC ads is to get the keyword in and give a reason for someone to click it. You should also create many ad variations and test each one to see which works best.
     
    hbl, Mar 26, 2009 IP
  7. freebiefinder

    freebiefinder Peon

    Messages:
    431
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    0
    #7
    Make sure you get keyword in the title and description, do 3 or 4 samples and see which one works best for you.
     
    freebiefinder, Mar 27, 2009 IP
  8. kolours

    kolours Peon

    Messages:
    63
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #8
    attractive headlines, variation in your ads, key words, and a reason to click is what you should focus, to bring traffic on your website through ads.
     
    kolours, Mar 27, 2009 IP
  9. SmartMoney

    SmartMoney Peon

    Messages:
    197
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    0
    #9
    Another tip is to write different ads for the regular search network and the content network. Searchers are actively looking for information about at topic, but content network readers need to be interrupted (from reading content) so you will find different types of ads do better- usually bolder and more attention getting headlines - don't worry so much about keywords in the headlines.
     
    SmartMoney, Mar 27, 2009 IP