Writing a Press Release to Announce Key Blog Posts

Discussion in 'Blogging' started by cazort, Jan 20, 2011.

  1. #1
    I've found that writing and submitting press releases on prlog.org has been a highly effective way to gain additional visibility for one of my blogs. I've found the following advantages:
    • It provides free dofollow links from a reputable domain, which certainly cannot hurt.
    • The press releases attract immediate views even with no publicity of my own, due to people browsing the site.
    • There's a chance of getting into Google News. This can be huge.
    • My analytics have shown that there is an appreciable amount of click-through from press releases on prlog.org.
    • Especially if your press release is written in the proper tone and the blog post is newsworthy, it can either get republished on other websites or incorporated into articles which give your blog free coverage.
    • You get practice writing press releases which is a tremendously useful skill to have.
    The key is to make the press release a concise, captivating summary of the most newsworthy elements of the blog post. Don't just summarize the blog post, think about what about the blog post would be valuable to publish in a newspaper or a news website, and then write that.
     
    cazort, Jan 20, 2011 IP
  2. BigMediaBlogging

    BigMediaBlogging Peon

    Messages:
    100
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Press release are always helpful
     
    BigMediaBlogging, Jan 21, 2011 IP
  3. Beefandy

    Beefandy Active Member

    Messages:
    773
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    90
    #3
    Beefandy, Jun 13, 2011 IP