Quadrupled the clicks Doubled the impressions Doubled the CTR Despite this, the CPC dropped 80%. Anything suspicious?
I remember people recommending reporting anything suspicious, so that's what I am trying to find out. The clicks increased by 1500% from my average figures, but impressions increased by 700%. The example in the first post is from 2 days ago to yesterday. So is there anything suspicous? Would you report this to Google?
If you didn't click it yourself, or ask people to click it, there's no point in reporting it IMO. Google knows before you do if there is anything suspicious.
Even assuming that you can learn something from these #s, we need to know the sample size. If you doubled from 4 to 8 impressions, quadrupled from 1 to 4 clicks, it doesn't mean anything statistically. Multiply that by 10,000, you might have something worth looking into (but probably not).
I don't want to reveal too much but the sample is quite large. I certainly didn't do anything suspicious but don't know how Google would view this. What happened was I had a problem with my server, after I fixed it by adding more RAM, the server could handle a lot more connections.