got a campaign report today from 3rd party company hosting a google adword campagn for me, it listing multiple hits to my adwords (see below) so I checked out the I.P address on 'whois' as thought it was malicious and 'whois' says its a USA google i.p address. This is a bit of a worry, as i got charged for these hits. is there a logical explaination please anyone ? was very happy with adwords till today 15-Sep-2009 13:36 39 72.14.192.2 15-Sep-2009 13:35 47 72.14.192.2 15-Sep-2009 13:35 13 72.14.192.2 15-Sep-2009 13:32 45 72.14.192.2
If it's a Google IP, it's probably the bot visiting your site for indexing or if you run an Adwords campaign, for quality score calculations. I think if you run a content campaign that clicks will show as a Google IP, although I'm not 100% sure on this.
It looks like a bot to me. Google can successfully filter out repeated clicks, clicks from bots. Check this: What kinds of clicks does Google consider invalid?
Google is just helping you waste your money faster, that's all. When nobody clicks on your ads, Google does. What company do you use to check this? I would love to see if Google bots also click my ads and charge me for it.