With $$'s in sales, should I just keep promoting myself or get Affiliates to help?

Discussion in 'ClickBank' started by estrong, Feb 25, 2011.

  1. #1
    Hi,

    My name's Enmi and I'm a brand new vendor selling Strongrunning.com on Clickbank. Basically what I do is partner with certified, accredited health professionals to roll out several health & wellness digital products. Strongrunning.com is the first of many to come. All the products will be in fitness-oriented niches targeting very motivated customers. For example, runners go insane when they're injured and can't run - I know b/c I am one!

    My question: If I'm seeing great conversions on my product (2.6% of all US & Canada traffic convert to sales), should I just keep promoting it on my own or ask Affiliates (esp. ones with experience promoting digital products) to help promote?

    Since mid-Dec I've been running tons of FB campaigns on my own to test loads of diff't sales pages and hone in very narrowly on which audience segment (gender, age) / geographic / image / text copy / daypart convert the best -- so I could then pass along these learnings to future affiliates.

    I'm paying out 50% of the $57 price. (I'm gonna test higher prices at $77 and $97 soon)

    My CPA from my own direct FB ads is definitely less than the $25 I'd pay out to Affiliate sales, but do you think that Affiliates can bring more sales and help scale faster? :confused: That is really the goal, I think.

    This is my 1st product, so your thoughts are helpful...

    Also, I have a learned a TON about which FB ads work best (images, titles, call-to-action, keyword targets, etc.) and can share these with Affiliates. Do you think I should make it available to all interested Affiliates or just those who specifically ping me? I don't want potential Affiliates to waste $ trying things out when I've already spent nearly $9K iterating - but also don't want to give away all free info to everyone indiscriminately?!

    Thanks for your feedback. I'm learning a lot from this forum and your generous contributions!

    Enmi

    Business Manager, Strongrunning.com
    enmi [at] strongrunning [dot] com
     
    estrong, Feb 25, 2011 IP
  2. sdpthompson

    sdpthompson Member

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    #2
    Always good to get JV's on board Check out JVnotifypro.com
     
    sdpthompson, Feb 26, 2011 IP
  3. estrong

    estrong Peon

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    #3
    Thanks, sdpthompson. I've been collecting emails from visitors to site who don't complete purchase (I offer a 14-pg e-report that's emailed out to them).
    Is there a minimum level of email addresses that you suggest I have before approaching potential JV partners? As in, I want to make sure I have enough to "bring to the table", so to speak.

    Thanks so much!
     
    estrong, Feb 28, 2011 IP
  4. sdpthompson

    sdpthompson Member

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    #4
    Hi,

    How big is your list?

    If it is small I would suggest doing adswaps to build it up

    If you want more sales I would suggest buying a solo ad and getting your offer out there to other peoples list

    these are other types of JV'S

    Sam
     
    sdpthompson, Feb 28, 2011 IP
  5. estrong

    estrong Peon

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    #5
    In total, I have about 900 people on my list. Still pretty low.

    When you suggest an ad swap, is there a specific site you'd suggest for this other than the previous JVnotifypro site you'd posted earlier?
     
    estrong, Mar 1, 2011 IP