Hi, I am running my campaign in google some of my keywords getting clicks with out single impressions how is it possible? and some keywords i have bidding $2.25 as bid value and i am getting avg CPC as $2.75 why i am getting like this. please help me out with this issue.
Google adwords reporting isn't in real time, it's most likely a time-lag issue which will be resolved in later reports.
Hi, could be a reporting delay issue - over what period are you seeing these clicks? Probably suggest contacting Google if the problem persists. there must be something else in the account causing the Avg. CPC to be higher than your bid - have you set any advanced day parting with increased bids at certain times? Either that or a keyword with a higher bid price. If not then it's definitely one for Google!