Will this ad placement increase CTR?

Discussion in 'Placement / Reviews / Examples' started by rajamanickam.a, Apr 7, 2011.

0
  1. #1
    My blog is getting lot of traffic from search engines.

    But CTR is very low, and therefore earnings is also less even when this blog gets good search traffic.

    So, I have done few changes in the ad placements. Will this new placement increase the CTR?

    Or whether I can do any other change to increase CTR? You can refer my blog here.
     
    rajamanickam.a, Apr 7, 2011 IP
  2. Smitten

    Smitten Well-Known Member

    Messages:
    779
    Likes Received:
    22
    Best Answers:
    0
    Trophy Points:
    148
    #2
    There is no magic formula my friend.... you have to try different things and see what works best. If anyone tells you they know the magic formula, they're tricking you. Each case is a case, and the best way to know what works for your websites is to experiment with different placements

    From looking at your website, I think you would probably get more clicks if you cleaned up the design, align the graphic elements, maybe change the background color on the left sidebar. Your website design currently looks a bit messy, meaning that visitors will feel overwhelmed and confused. You want to organize the visual elements in a way such the attention of your visitors is channeled to the ads, not scattered all around.
     
    Smitten, Apr 7, 2011 IP
  3. rajamanickam.a

    rajamanickam.a Well-Known Member

    Messages:
    636
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    158
    Digital Goods:
    2
    #3
    @Smitten Thanks for your suggestion.
     
    rajamanickam.a, Apr 7, 2011 IP
  4. usrecord

    usrecord Peon

    Messages:
    192
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #4
    You have to conduct testing on your ads and ads placement just to know which one is working well.
     
    usrecord, Apr 7, 2011 IP
  5. JamesColin

    JamesColin Prominent Member

    Messages:
    7,874
    Likes Received:
    164
    Best Answers:
    1
    Trophy Points:
    395
    Digital Goods:
    1
    #5
    Yes, I confirm on firefox 4 your site is all over the place. That might attract more clicks but I'm afraid your visitors might not be staying too long a time on your current pages, do you have datas about bounce rate and average length of visits?
    You have to improve the site substantially before you can worry about the ad placement.
     
    JamesColin, Apr 9, 2011 IP
  6. rajamanickam.a

    rajamanickam.a Well-Known Member

    Messages:
    636
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    158
    Digital Goods:
    2
    #6
    @JamesColin Thanks for your comments.

    Google Analytic says Bounce Rate is 80.79% and Avg. Time on site as 0:1:16
     
    rajamanickam.a, Apr 11, 2011 IP
  7. blogaboutnothin

    blogaboutnothin Peon

    Messages:
    1,149
    Likes Received:
    7
    Best Answers:
    0
    Trophy Points:
    0
    #7
    The top of your page has too many things going on.
     
    blogaboutnothin, Apr 11, 2011 IP
  8. rajamanickam.a

    rajamanickam.a Well-Known Member

    Messages:
    636
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    158
    Digital Goods:
    2
    #8
    Are you telling about the Menu or the Description text?

    And, today I have made some changes again as my previous placement gives low CTR.

    Let us see how my new placement works.
     
    rajamanickam.a, Apr 13, 2011 IP
  9. Gibone

    Gibone Peon

    Messages:
    9
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #9
    As to ad placement, like many before me mentioned, you have to experiment.
    I would suggest 2 things:
    1. align top link to the right. It will blend in better
    2. try using text based ads instead of banners
     
    Gibone, Apr 14, 2011 IP
  10. techbrij

    techbrij Peon

    Messages:
    51
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #10
    techbrij, Apr 18, 2011 IP