I have a site which is like a network for my university's students. For now, i am concentrating on putting previous year question papers as i know that students search for them online. So there is not much content on the site. Now with every paper, i manually enter the meta data. Now i feel like i am having too much repeatition in the metadata with some words like "question paper" and "ip University" occurring again and again, within the same page and across all pages. So how should i decide upon my key words?? For eg, i think there might be 2 possible keywords that the students might be searching for - "ip university exam papers" or "ip university question papers". So should i repeat the word "ip university" twice or more within the same line, like "ip university exam papers,ip university question papers,ip university previous year papers" or should i keep it like this --> "ip univeristy,exam papers,question papers" I have a vast number of papers but dont have various keywords to avoind repitition. So is this ok that i repeat keywords for different papers or i should do something about it.
Yes it can and will. It might increase your SERP rankings but will completely destroy your conversion rates if the site is stuffed with repeated text.
You could also be penalized in the SERP's for "keyword stuffing". Be careful, and try to be as natural as possible. It helps to put your keywords in <strong> and <h1> tags when you can, too.
Keyword density should not be more than 5% or maximum 7% (Eg Content containing words 100 and keywords should be 5). @isjain2 you can create 2 more pages for "question paper" and "ip University" So student can directly go there, from the navigation.
Ok dont frighten me people, i am not doing it intentionally. Here's the whole scenario... I have installed an ipaper module from scribd.com and what i do is upload papers to scribd and display it on my site in whatever format it uses to protect them from being copied. Now using this method will enable the search engine to index the keyword only from the title as there is no text other than that on the page. So i stuff down all the keywords in the meta tags section to make it more relevant. I cant really use those tags in <h1> tags or some other tags coz i dont have programmed this site, i created it thru drupal, you see i am just a beginner. After uploading about 100 papers, i felt like i am repeating the keywords, though i try to invent new ones, but still some repeat always. So plz help me out with this, i have no bloody idea how to manage this keyword thing. I have about 500+ papers lined up to be uploaded and i dont know what m i gonna do about keyword thing. I cant leave them blank. Also, i have checked the keyword density of my site. The max times occuring keyword according to seohat.com is "prepared by university" with a density of 0.92% and as reported by seobooks.com's tool, its "exam" with 4.37% density(i am getting confused with those tools also) So where do i stand now ?? Also, plz tell me what is the appropriate way to enter meta tags, like this("ip university exam papers,ip university question papers,ip university previous year papers") or like this("ip univeristy,exam papers,question papers") What about forums like dp itself. At the bottom of this box is the tags box. It must be getting filled with repeatitive words everyday like millions of times. What about that ? Plz help me out people. Its not that i have not searched about this. I just cant find a suitable solution for my problem.
This is what i decided to solve my problem. Correct me if i am wrong. > Installed a module which enables me to change the page title(that goes in the title bar) and page title(the heading of the page in h1) differently for each page. So i am gonna try different keywords in those. > I will be concentrating more on meta description than meta tags > I will be putting some random stuff in the body tag and will mark the keywords with <strong> or <em> like tags. > I will spend more time on DP One last question, is there a problem with long URL's as they are gonna be longer when i stuff keywords in page title 2.
Long URLs are bad in the users perspective more than search engines but you should retain a user-friendly as well as search-engine-friendly URLs (=short with relevant keywords). Can't u edit the URLs (not to be copied automatically from the title)?
Will the long URL's actually work against me in search engines or it's just not a good practice coz i need to keep long URL's to get my other work done...
I wouldn't repeat them so obviously. Mix up the phrases like how a human being talks and you will have better results with the long tail.
Keyword stuffing had been used in the past to obtain maximum search engine ranking and visibility for particular phrases. This method is completely outdated and adds no value to rankings today. In particular, Google no longer gives good rankings to pages employing this technique.