I know that Google hates the Link Wheel - First Question - Why does Google hate the Link Wheel? (I'm talking about let's say a group of six or eight Web 2.0 properties linking to each other (like in a circle) and each property links back to your site's landing page). Many people claim the wheel is so powerful. If they are correct, then why is the wheel so strong? Even if Google catches on - temporarily, it seems to boost the main site up in the SERPs.
Google doesn't hate the link wheel. What they don't like is reciprocal linking. Even 2, 3, 4 or more way reciprocal linking. It messes with their search results. so, they discount reciprocal links. And they are good enough to spot complex reciprocal link schemes, such as link wheels. And link wheels don't always work. The only way you benifit from a link wheel is if each spoke of the wheel has original, quality content, as well a qualtiy, relevant backlinks. That means you not only have to write content for and promote your main target site, but you also have to write content for and promote each of your spokes in your wheel. As far as the spokes being links to one another, I don't see any benifit to that at all, and it makes it more likely for Google to identify the wheel as a reciprocal link scheme. I think you're better off leaving the skokes unlinked, foring a 'star' rather than a wheel.
Link wheels works just like backlinks from other websites. Just make sure you don't link from each and every page. Don't create reciprocal linking, make it natural. Remember the bigger the wheel the better it is.
Link Wheel is really just a hype word and involves strategies that have been in use for 5+ years now. Google doesn't like ANY link scheme's including this one.
Yes, exactly. Just like how 'web 2.0 properties' are used to describe pages on wordpress and blogspot that have been around for nearly 10 years now, lol.
I bought a couple of link wheels and got pretty much zero results, so not sure if they sucked at building them or the link wheel is a bunch of nonsense.
a linkwheel is closed and is a major footprint dead giveaway that something is up... use variations and create your own linking pattern... the more random the better !!
Quite a nice explanation...its a fact that Google easily recognizes link wheel as they find out reciprocal linking campaigns...I myself have tried so many times...no doubt it worked for me till the end of 2008 or say up to march '09...but since then even the unique original content, unclosed loops, complicated linking, less footprints and everything else has stopped working! Thus, IMO link wheel is dead especially with web 2.0 platforms...so my advice would be to not waste your efforts and fortune in running after such a mirage! instead create web 2.0 properties, have in-content links to your inner pages that usually remain untargeted...but dnt ever interlink those properties.
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