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Why is Facebook.com showing up in Auction Insights?

Discussion in 'Google AdWords' started by Learning89, Feb 15, 2019.

  1. #1
    For the first time (at least that I've noticed) Facebook.com is showing up in Auction Insights. Only 7.4% overlap rate, but I thought this seemed strange.
    SEMrush
    I'm confused as to why Facebook would be running google ads for a hairdressing salon.

    Any thoughts?

    Cheers
     
    Learning89, Feb 15, 2019 IP
    SEMrush
  2. allout

    allout Prominent Member

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    #2
    Facebook is spending millions across all niches to try to redraw the people they lost during the last several months of problems with data breaches and misuse of users info.

    I have in the last couple of months seen Facebook ads in the weirdest places. I guess the point is to be as visible as possible right now to try to repair the damage.
     
    allout, Feb 17, 2019 IP