why is disclosing CTR & eCPM against TOS?

Discussion in 'Guidelines / Compliance' started by oceanside monkey, Nov 15, 2008.

  1. #1
    I was wondering why is disclosing CTR & eCPM against TOS? Why the secrecy? Just wondering, that's all....
     
    oceanside monkey, Nov 15, 2008 IP
  2. Mike_Benner

    Mike_Benner Peon

    Messages:
    125
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Get 100 people from same topic to display their stats and some people might be able to make a projection and determine what % is google taking. And it's not just that. Let's just imagine that google might have some "high end" adwords users that might have a non-disclosure policy or something, that would disallow google to display how much they are paying.
     
    Mike_Benner, Nov 15, 2008 IP