I just got my new tablet and I have been playing with the mobile app Angry Birds all the time. What makes this game so addicting. It's just so simple.
it's a very simple and effective game. Consider the majority of mobile users want fast and easy gameplays with cool stories and graphics and Angry Birds is all of that at the same time.
Not only angry bird infact all game is like addicting. Each time you play game, you like to play one more time and every time.
It is both simple to play. But has complex physical dynamics to stimulate your brain. The short levels give you fast feedback about your progress. The scores make you want to retry levels if you are perfectionist.
It is so additive because this game is a good timekiller, afterall the quality of this game is awesome, especially for mobile devices. People who created this game had failed in more than 40 projects so they knew for sure what to put in this game and what to reject. We should all take an example and never give up.
I'm not addicted to it but one of the main reasons for its success should be it could be played with just one finger.
I think what made it attractive was it's ease of playing and how "cute" it was as it was relate able to a mass number of people's childhood. Imagine that it's like pacman when it first came out, same thing - it's just fun!
There are few factors actually, but among first are: 1. How easy it is to start. 2. Is it rewarding straight ahead. 3. Price. 4. Trend.