I think you meant to say "Because most men are incredibly shallow and judge everything and everybody on looks alone." Exactly.
I think the very base reason is to find an attractive male. I'm not saying always, but in general, good looking people end up with each other. So thinking along those lines, the best way to find an attractive mate is to be attractive. though to me makeup doesn't seem all that attractive compared to natural skin color
probably because we all would do anything for a good looking person? I've seen bimbos get a high top notch job over a smarter more highly qualified women, because this bimbo LOOKED better.
It also seems to be part of the gender role, which has been a traditional part of many cultures and societies throughout history.
they shpould firts worry about being in shape I see many women with nice makeup and clothes and nice smelling perfume that are fat and flabby a nice healthy complexion and figure are free and that's really what is important
You're very lucky people to be seeing all this beauty, you should see some of the monsters around where i live, tracksuit bottoms, trainers and hair that looks like its glued to their head. Ive come across one young woman that carries a small hammer in her tracksuit bottoms. I see more total eclispes than i see girls and women in dresses and feminine wear. Are you people talking about women other than shallow celebs? i mean everyday women?
Because if you become ugly, even just for a day, you feel like it's the end of the world. If I feel ugly, I cry hahaha!