Why does this site rank higher than mine!

Discussion in 'Google' started by shawrie, Jan 14, 2010.

  1. #1
    hi

    i wonder if someone could shine light on this ranking problem. If i type in google umbrella stands then the site www . umbrellastands com appears on the first page. It has no description on google apart from welcome. When you goto the page theres no title for the keywords or text on the main page!!! Yet my page umbrellastandshop co uk ranks pages and pages lower. How did they do it!!!!
     
    shawrie, Jan 14, 2010 IP
  2. downloadvyp

    downloadvyp Peon

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    #2
    maybe it's an older website then yours.maybe it has more relevant backlinks then you. try to get as many quality backlinks as you can,and then maybe you rank higher.without backlinks,your keywords are nothing
     
    downloadvyp, Jan 14, 2010 IP
  3. simpseo

    simpseo Active Member

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    #3
    You've just witnessed the power of exact match domain names.

    You can outrank it, but you'll need to put more effort into both on-page and off-page SEO.

    Your on-page SEO could be better too, because I think for starters your title is too long. Focus on only two keyphrases and put the most important one first and use the meta description to describe which types of umbrellas you sell.

    At present your title begins "umbrella stand shop" - if you want to rank for the plural "umbrella stands" you'll need to change this to umbrella stands. Look at where you rank for "umbrella stand" - you have a higher position than "umbrella stands" because the phrase is at the beginning of your title. Phrases at the beginning of the title are taken into account a lot more than phrases at the end of your title.
     
    simpseo, Jan 14, 2010 IP
  4. shawrie

    shawrie Peon

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    #4
    hi thanks for the advice!! still dosent add up though how someone can have page without any title no text and yet can rank on the first page! I agree i need to work on offpage SEO
     
    shawrie, Jan 14, 2010 IP
  5. atadolenc

    atadolenc Peon

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    #5
    The site that ranks first in Google has a few strong backlinks. One PR5 and PR4 plus a few others, while the highest PR link you have is PR1.

    So here's the catch...
     
    atadolenc, Jan 14, 2010 IP
  6. simpseo

    simpseo Active Member

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    #6
    Don't forget your own page title - it is very important. Doing some on-page SEO will only cost you a little time and will reap good rewards.

    The other site has an exact match domain, where the keywords they wish to rank for (in this case, umbrella stands) are an exact match for the domain name. This is why they are ranking so well despite the lack of SEO on their site. Sites with exact match domain names rank a lot easier for the keywords in the domain name.
     
    simpseo, Jan 14, 2010 IP
  7. GreenDog

    GreenDog Active Member

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    #7
    Three things in no particular order...

    1. Better Domain Name.
    2. Better Quality Backlinks.
    3. There domain is 10 years old. Yours is 8 months.
     
    GreenDog, Jan 14, 2010 IP
  8. abhijit

    abhijit Notable Member

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    #8
    depends on the domain age...........................and other ranking factors that popularity of domain, alexa ranking, back links.................................
     
    abhijit, Jan 14, 2010 IP
  9. jagadishthaker

    jagadishthaker Peon

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    #9
    I agree with above findings, that domain is old with quality BL plus the keyword based domain name with TLD(.com) has extra value to get higher SERP.

    Thanks!
     
    jagadishthaker, Jan 14, 2010 IP
  10. indico

    indico Peon

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    #10
    Do some Good SEO.
    Select a KeyWord Rich Domain.
    Get High PageRank and you will get the No. 1 Position.
     
    indico, Jan 14, 2010 IP
  11. immi

    immi Peon

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    #11
    yes, that domain is much older than yours
     
    immi, Jan 14, 2010 IP