Why does "in" make such a difference?

Discussion in 'Search Engine Optimization' started by Arcos, Feb 15, 2006.

  1. #1
    I had thought that 'small words' like "in", "The", "And" etc etc had no effect on the search engines??

    I didnt think that these quite insignificant words were even considered by the search engines..........

    Yet when carrying out a search for a phrase with and without "in" within the search phrase there is a HUGE difference with the resulting outcome.

    Should I be considering these insignificant words in my SEO?

    Can someone please clarify the situation with these "ifs and ands"?

    Thanks

    Nigel
     
    Arcos, Feb 15, 2006 IP
  2. coloradodeath

    coloradodeath Peon

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    #2
    hahaha.

    SE's don't make any money on those keywords, so there wasn't much info to find...

    money making bast**** : )


    I think it gives you an edge to have it if consumers search on it, over a site that doesn't have it.

    maybe the future of titles is to have it in more sentence structure...

    freaked me out for a second, my bosses name is Nigel from the UK.

    Steve
     
    coloradodeath, Feb 15, 2006 IP
  3. Arcos

    Arcos Peon

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    #3
    Not sure I understand your reply. Sorry.

    Should I be targeting "in" as a specific keyword? Nope it doesnt work for me!

    How can "in" be a keyword?

    I thought that Google didnt even look at "in", "and" etc and omitted these words from its searches and ultimately results.
     
    Arcos, Feb 15, 2006 IP
  4. dsm56

    dsm56 Active Member

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    #4
    It is a keyword, I was quite suprised by it myself a few days ago.
    If you search for "barristers in new york" you get different results to "barristers new york".

    Pretty wierd...
     
    dsm56, Feb 15, 2006 IP
  5. coloradodeath

    coloradodeath Peon

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    #5
    sorry, that is confusing.

    I was laphing because on Pay Per Clicks SE's don't make money on "in" "the"

    so info is harder to find on those terms...

    I am saying that if a site has Web Design in Denver. and someone searches on that, the site with "in" will have the advantage, but most people don't put "in"

    Steve
     
    coloradodeath, Feb 15, 2006 IP
  6. Brad Callen

    Brad Callen Peon

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    #6
    Just goes to show that they are starting to include more human like results. You would hope that if you searched for "barristors in new york" that you would get better results due to a more refined search.

    Probably a still long way to go but very promising none the less.

    Brad
     
    Brad Callen, Feb 15, 2006 IP