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Why does Google usually ignore Meta Description?

Discussion in 'Google' started by Pixelrage, Nov 19, 2009.

  1. #1
    One really annoying thing I've noticed for most if not all of my sites, is that Google will completely ignore the "META NAME="Description"" tag, and just pull in some random text from elsewhere on the page, even though the Meta Desc. has been properly defined.
    SEMrush
    Does anyone have any info on this, or how to strengthen Meta Descriptions?
     
    Pixelrage, Nov 19, 2009 IP
    SEMrush
  2. fadetoblack22

    fadetoblack22 Well-Known Member

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    #2
    Are you sure you have done it correctly? In my experience it should work.
     
    fadetoblack22, Nov 19, 2009 IP
  3. mark5inc

    mark5inc Member

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    #3
    Is your sites listed in dmoz? if so then it takes from that directory description. you should also include "noodp" in meta.
     
    mark5inc, Nov 19, 2009 IP
  4. magda

    magda Notable Member

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    #4
    It may be because of the specific search term that you're appearing for - if that's not appearing in your description then it'll pull from the page. The other issue is length. In my experience 125 characters has the best chance of being shown consistently
     
    magda, Nov 19, 2009 IP
  5. SearchBliss

    SearchBliss Well-Known Member

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    #5
    That's just how Google does it.
    It all depends on the search bringing up your site. Google is more likely to ingnore the meta description if it isn't long enough. You can check to see if it's too short in Google Webmaster Tools under "HTML suggestions".
     
    SearchBliss, Nov 19, 2009 IP
  6. Jim4767

    Jim4767 Prominent Member

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    #6
    My experience has been the opposite. Google is consistently using my Meta Description. And yes, I am listed in DMOZ and do not use the "noodp".
     
    Jim4767, Nov 19, 2009 IP
  7. newostar

    newostar Peon

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    #7
    Yes, the meta description is very important to Google...your title, description and keyword tags are all part of the puzzle. Just make sure every page accurately describes the content of your page....and that the hierachy of your pages is clear via an xml sitemap.

    Google reads your pages in text form...any texts that describes the content for it's users is important!
     
    newostar, Nov 19, 2009 IP
  8. Dandy68

    Dandy68 Peon

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    #8
    Unless you search for something that is not in your meta description at all, my experience is as well that google is really nice about using the description that you want to have there...
     
    Dandy68, Nov 19, 2009 IP
  9. solarpanelsdirect

    solarpanelsdirect Peon

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    #9
    hmm weird, it always grabs my meta description on all of my webistes without fail
     
    solarpanelsdirect, Nov 19, 2009 IP
  10. Webwaster

    Webwaster Peon

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    #10
    Google makes the decision in definition of the text that appears underneath the search title. There is no point in being concerned about it. Write the best short description of that page in the description tag, and forget about it. Run Google Webmasters on your site and see if Google tells you it thinks there is something wrong with your description, in which case it will use other text from your page. Most common reason is that it's too short. Write at least 3 sentences, make them about 10-15 words long. Try to be as specific as possible.




     
    Webwaster, Nov 19, 2009 IP
  11. r0y1993

    r0y1993 Peon

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    #11
    Google always has my description correct. I noticed Google will sometimes take text from your page and add it to the description if your current description is too short. Have it at least two sentences. As yes, it does sometimes depend oh what the person is searching up.
     
    r0y1993, Nov 19, 2009 IP
  12. camp185

    camp185 Well-Known Member

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    #12
    Be certain to use terms that are found on the page, and don't make it too long. Do a quick search on anything, and look at how long the snippets are. If you are writing a 200+ character description its too long. If you are writing a description that is 20 characters it obviously too small. I shoot for 100-140.
     
    camp185, Nov 19, 2009 IP
  13. Montreal Classifieds

    Montreal Classifieds Active Member

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    #13
    if you search full url of your page, most likely it will show title and meta description.
    If you see your page as result of google regular (keyword) search, it displays relevant text (to your search) of your page.
     
    Montreal Classifieds, Nov 20, 2009 IP
  14. rvnhanh

    rvnhanh Guest

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    #14
    It mean sometime content in artilce will win Title.
     
    rvnhanh, Nov 21, 2009 IP
  15. seo spark

    seo spark Peon

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    #15
    Google Generally Ignore meta description When you offer same Keywords or word length increases then the google

    guidelines . Title Tag you can use 64 words ,Keywords and Des tag you can use 250 words Including spaces
     
    seo spark, Nov 22, 2009 IP
  16. bermuda

    bermuda Peon

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    #16
    Sometimes using the first sentences of the pages as descriptions could be the recommended method, like the type most webmaster forums are using and the descriptions would then get picked up by Google.
     
    bermuda, Nov 22, 2009 IP
  17. Mr. Gill

    Mr. Gill Active Member

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    #17
    Google only use Meta Description tag when they find content on homepage of bit low value. Forget meta tags.
     
    Mr. Gill, Nov 22, 2009 IP
  18. poshswinger

    poshswinger Active Member

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    #18
    Maybe people are abusing the meta tags and that's why.
     
    poshswinger, Nov 22, 2009 IP
  19. wayner

    wayner Peon

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    #19
    Google will show the description it thinks is best related to a persons search, so usually it will show a block of text that contains the keywords they searched for.

    If you want to check Google has your meta description logged OK, maybe use site:www.yourdomain.com

    As you wont be using any search terms this is more likely to return your description, it wont change anything for you but at least you know Google isn't ignoring your meta's :)
     
    wayner, Nov 22, 2009 IP
  20. Abhik

    Abhik ..:: The ONE ::..

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    #20
    May be due to it's easily manipulated behavior..
     
    Abhik, Nov 22, 2009 IP