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Why Do You Need A Marketing Strategy?

Discussion in 'General Marketing' started by Nitesh Rathi, Nov 24, 2017.

  1. #1
    Every business faces different challenges to be more visible and interactive with their target audience. Some are looking for the right marketing talent who can sail their ship in the vast marketing ocean while others find challenges to choose the right ship itself.

    The ship is your marketing strategy and needs to be very well thought out. Would like to share my take on the need of finding the right ship for your business.
    SEMrush
     
    Last edited: Nov 24, 2017
    Nitesh Rathi, Nov 24, 2017 IP
    SEMrush
  2. JoeSpirit

    JoeSpirit Member

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    #2
    I don't think you answered your question here. Why do you think you need a marketing strategy?
     
    JoeSpirit, Nov 24, 2017 IP
  3. jrbiz

    jrbiz Illustrious Member

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    #3
    Well, you do not indicate your qualifications and/or experience in helping businesses choose their "marketing ship" but for now I will take it on faith that you have something to offer. Here is the case of a company that I am involved with. The company is offering a unique way to help the environment and, specifically, to preserve natural habitats in Africa. The SEC has just approved its Reg. A stock offering and the company is about to begin a campaign to have individual investors and corporate investors who have interests and/or policies to promote green businesses buy shares of the company. What is your advice?
     
    jrbiz, Nov 25, 2017 IP
  4. Jimy N Jiny

    Jimy N Jiny Peon

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    #4
    Every online entity requires growing rapidly. For that, we need to put overall digital marketing efforts to achieve audience reach, users and finally business from them. So, if we talk about the social media marketing strategy we first need to finalize what are the top platforms which allow us to do so. Then we come to the point the most rated platforms like Facebook, Twitter, LinkedIn, Google Plus, Pinterest, etc.

    See, Facebook is one of the best tools to choose for SMM platform. It will give you reach, users and generate leads also with minimal cost. If you go to Google Adwords it will deliver the same but cost you comparatively higher then any other platforms in the world.

    So, I will suggest you to better go on facebook as SSM platform and get the results. Or else do manual sharing on above social media websites, it will cost you internet connection and generates leads for you gradually.
     
    Jimy N Jiny, Nov 25, 2017 IP
  5. robinymym

    robinymym Active Member

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    #5
    Marketing is the key after all. Good marketing will lead you to success and bad marketing will be the opposite.
     
    robinymym, Nov 27, 2017 IP
  6. dimitarang

    dimitarang Active Member

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    #6
    You need deep analysis and patience.
     
    dimitarang, Nov 27, 2017 IP
  7. mlamarize12

    mlamarize12 Peon

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    #7
    A strategy is always good for most things but especially in marketing because anyone can find space to place ads but a well thought out strategy to appeal the right crowds is exactly the benefit right there.

    A plan to reach out to others in the most effective way which usually if done right will not only reach out to more people resulting in more traffic but also reaching out to the right people resulting in more activity from your traffic which is the end goal.

    Planning then acting has always given better results as oppose to just doing the first thing you can think of because most of the people will ignore you if your product is in the wrong area. So it's highly beneficial to come up strategies in order to reach the right interested parties.

    Think of it like going to the store for milk and you see OJ where the milk should be. You're most likely going to ignore it with out thinking twice and grab the milk since it's what you went there for in the first place. Doing your research on strategies will save you time as well since it most likely will result in less failing attempts.
     
    mlamarize12, Nov 27, 2017 IP
  8. salmanka

    salmanka Peon

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    #8
    Nice post
     
    salmanka, Dec 3, 2017 IP
  9. Milliardo

    Milliardo Active Member

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    #9
    Actually that's a good way to put it. Each business is different, so approaching how to market a product needs something different from other businesses. Different challenges need different strategies, and sometimes a business can change strategies as well according to need.
     
    Milliardo, Dec 4, 2017 IP