I was looking at a competitors meta tags and keywords. This guy is doing really well for a very competitive keyword. Why is it that they've got the following in their tags? Is this black hat? <meta name="MSSmartTagsPreventParsing" content="true" /> <meta name="robots" content="noodp,noydir" /> <meta name="Googlebot" content="index, follow"/> <meta name="Googlebot-Image" content="index, follow"/> <meta name="MSNBot" content="index, follow"/> <meta name="Slurp" content="index, follow"/> <meta name="Teoma" content="index, follow"/> <meta name="Gigabot" content="index, follow"/> <meta name="Scrubby" content="index, follow"/> <meta name="Robozila" content="index, follow"/> <meta name="Nutch" content="index, follow"/> <meta name="ia_archiver" content="index, follow"/> <meta name="baiduspider" content="index, follow"/> <meta name="yahoo-mmcrawler" content="index, follow"/> <meta name="psbot" content="index, follow"/> <meta name="asterias" content="index, follow"/> <meta name="yahoo-blogs/v3.9" content="index, follow"/> <meta name="Scooter" content="index, follow"/> <meta name="Tarantula" content="index, follow"/> <meta name="Arachnoidea" content="index, follow"/> <meta name="ArchitextSpider" content="index, follow"/> <meta name="FAST-WebCrawler" content="index, follow"/> Any insight appreciated.
<META NAME="ROBOTS" CONTENT="INDEX,FOLLOW"> -- is simply restating the default behaviour, that you want robots to index the page and follow links they find
forgot to mention, after that you need to put Tag with keyword stuffed comment: <META NAME="ROBOTS" CONTENT="INDEX,FOLLOW"> <!-- keywords..... Hope this helps. Its not blackhat, but as far as I know off-page seo is more effective than anything you can do with Tags..