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Why do automotive sites have low cpc?

Discussion in 'AdSense' started by qwestcommunications, Jan 8, 2011.

  1. #1
    I have noticed that the cpc is generally lower than sites in the health, gadget niche. Its surprising considering autos are very big ticket items and one would think advertisers would be willing to pay accordingly.
    SEMrush
     
    qwestcommunications, Jan 8, 2011 IP
    SEMrush
  2. sultanofseo

    sultanofseo Notable Member

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    #2
    not all niche pay the same. all depends on whare you are getting your traffic from and what type of ads are being served
     
    sultanofseo, Jan 8, 2011 IP
  3. Peter Greene

    Peter Greene Active Member

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    #3
    I have a car insurance blog and have a nice CPC and CTR.... I even got $17 for 1 click last November... Anything that has "insurance" on it is high CPC.
     
    Peter Greene, Jan 9, 2011 IP