Why blogs are important for organic rankings?

Discussion in 'Search Engine Optimization' started by Elite SEO Marketing, Apr 8, 2010.

  1. #1
    Hey guys, please provide useful info on the reasons why you think blogs are important for organic rankings!
     
    Elite SEO Marketing, Apr 8, 2010 IP
  2. cheburashka

    cheburashka Peon

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    #2
    Blogs are a crucial component of search engine optimization today. I think WordPress provides the best platform for set up and customization. Blogs could be had in two ways. On-site and off-site. Both are important, but serve two distinctly different purposes. On-site is a great way to increase the size of your web site (each post creates a new page), add relevant, fresh content using your relevant key phrases. Off-site blogs are a great way to get 100% relevant, one way links from a site you own. I usually advocate both to all my clients.

    Aside from obvious SEO benefits, blogs are a great way to communicate with your client base in a more informal, less rigid fashion. It could also be used as an interactive FAQ allowing you to keep your client's questions answered, provide product updates or inform about a promotional campaigns.

    Recent study shows that small businesses that blog get 55% more website visitors, have 97% more inbound links, and 434% more indexed pages.

    Matt Cutts is a big advocate of blogging and had said on numerous occasions that there is no excuse for any business not to have a blog in today's day and age. Check out this video:

    http://organicseomarketing.com/custom-blog-creation.html
     
    cheburashka, Apr 8, 2010 IP
  3. Elite SEO Marketing

    Elite SEO Marketing Member

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    #3
    Yes Cheburashka, you are correct! Blogs are a very crucial component of a successful SEO Marketing Campaign! Both on-site and off-site blogs serve a huge purpose in the seo process and Google's ability to separate the weak websites from the strong. You also mention that small business statistically have more visitor-ship and more natural inbound links (this is a great point and also a very important one). Have a great time optimizing!

    See you on the first page!
     
    Elite SEO Marketing, Apr 8, 2010 IP
  4. LeifNisaan

    LeifNisaan Peon

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    #4
    We get good traffic from blogs because of variety of content and regularly updates and as blogs are updated on regular basis, the bots visits them whenever there are new updates. And with the help of blogging we can also rank higher in search engines for different queries so it helps in giving a boost to traffic and as well as business.
     
    LeifNisaan, Apr 8, 2010 IP
  5. cheburashka

    cheburashka Peon

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    #5
    Case in point.
     
    cheburashka, Apr 8, 2010 IP
  6. cheburashka

    cheburashka Peon

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    #6
    This seems like an obvious point, but just having a blog is not enough. You have to post to it regularly, incorporate your key words in the posts, and link them back to the appropriate page on your site.
     
    cheburashka, Apr 9, 2010 IP
  7. Sxperm

    Sxperm Notable Member

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    #7
    This is not about a blog but it's about your content and consistency. You cannot archive high ranking just to have Blog and use some advantage like Ping feature. You need quality contents along with quality inbound links to archive it.

    It does not necessary to be a blog. You can archive high ranking by using CMS like Drupal / Joomla. However, even saying that but Blog still has advantage for SEO compared to common CMS

    1. Search Engine Friendly URL - This is the key since many CMS still being a dynamic urls. Many CMS has a SEO component to help them being more friendly for search engine but still cannot be compared to what Blog, especially Wordpress can do by default.

    2. Search Engine Friendly Site Structure - Most of blog come with good internal linking flow as default. Blog also has a tons of plugins to help them being more seo friendly such as All-in-one SEO for Wordpress.

    3. Ping enabled as default - This is another crucial part of Blog. Search engine bots do always know when one blog update because of this feature. It will work automatic when the new post published.
     
    Sxperm, Apr 9, 2010 IP
  8. kyak

    kyak Peon

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    #8
    Blog are making free and very easy to make a blog so that so many people are going make blog to share their expression or experience
     
    kyak, Apr 9, 2010 IP
  9. zexy

    zexy Guest

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    #9
    Blogs are as important as any other content management system today. I don't see how blogs are more important than a custom CMS?
    In my opinion WordPress is a little bit overrated. You will still need a proper on-page optimization and lots of quality backlinks in order to rank for highly competitive keywords.
     
    zexy, Apr 9, 2010 IP
  10. cheburashka

    cheburashka Peon

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    #10
    Sure, but you can use that blog to feed links to your main website.
     
    cheburashka, Apr 12, 2010 IP
  11. websitedevelopment

    websitedevelopment Peon

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    #11
    Hi,

    In SEO today,

    Blogs is one of the good strategy in entire SEO cause users can update blogs everyday and every moment with proper content. Blogs always perform user friendly and search engine friendly role at the time of Crawling.

    and The Major point in Blogs are that We can publish blog in customize and search engine friendly word press themes.
     
    websitedevelopment, Apr 12, 2010 IP
  12. rezyde

    rezyde Peon

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    #12
    Blogs are just an integral component to be ranked organic search. It makes your site consistent and relevant in googles eyes.
     
    rezyde, Apr 12, 2010 IP
  13. cheburashka

    cheburashka Peon

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    #13
    I couldn't agree more.
     
    cheburashka, Apr 12, 2010 IP
  14. thunderbolt007

    thunderbolt007 Active Member

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    #14
    Blog is always updated in terms of fresh contents....And remember that Google has Google Blog Search...It show every updates of all blogs being new posted contents...:D
     
    thunderbolt007, Apr 12, 2010 IP