Hi Guys Its Simple. Systems work and people fail. One of the largest reasons is because people do not have the time it takes nor the dedication. Internet Marketing is very time consuming. If you don't really love this (internet-marketing), I really don't see that you will make a future in it. I think that a complete mindset is what they lack. What you guys say?
Most of them are just greedy people who does a half-baked plan, either by offering something incredibly cheap or something free (just to get users and use the ads as incentives). Pretty much most of them never knows the consequences since they don't research or do anything OR knows anything. Heck, maybe most of them doesn't know what marketing means, most of them just know its about making money. and "that's all they need to know" *rollseye*, just a reminder, it's know about "only" offering value stuff, it involves more than just delivering a price. Yea, I like when people write about marketing it really makes you think of all the strategy they make just to captive the public, it sounds like fun but like you said, very time consuming.
Work smarter. Not Harder. Some people try too hard. Come up with a good idea & find a way to use it to succeed efficiently. I'd rather work 3 hours a day and make $5000 per month than work 10 hours a day and make $10000 per month.
IMO the secret to a successful Internet marketing relies on the right strategies implemented and the quality of work done - not quantity in which most people fail
Marketers fail because of one simple reason which is - they sell stuff! People hate being offered to buy things. They also hate marketers because marketers want their money. People are egocentric on a sub-conscious level and they seek for approval from their family, friends and their community all the time. If you give them this approval they will feel better, more important and successful. If marketers stop selling stuff to people and start providing benefits and problem solving ideas, products and solutions on a personal level (people are egocentric remember) then they will have a greater chance of succeeding.
The Internet is a tight market only a few are on the top and the big guys are making most of the profit, which makes it hard for the small start-ups. If you find something people want their is probably already thousands selling it for almost no profit. You Gotta be flexible and find a good niche, it takes a lot of studing and experiments. A lot of people are just lazy and stuck on pipe dreams, so it just fails for them.
I disagree. "Systems" don't work, they are a facade that devious marketers use to lure other people into a service and make a commissions as an affiliate or to sell their own 5 page ebook that really doesn't offer anything. Yes you can find useful information, but the real gems are in plain sight. There's alot of threads on this forums that will teach you everything you need to know for free, not some $99 ebook. "People fail" is true, regardless of their methods. If everybody and their dog could make a million bucks from reading an ebook, then something is seriously wrong with the world. Business = Risk, plain and simple. Now I'm not saying that all "systems" don't work. I have to admit that some have been proven to work, but the other 99.9% of them are banking on that success to promote their own useless products. If you really want to learn how to do this stuff, 99% of it is hands-on experience, learning as you go. Alot of people in this field are procrastinators, and I think that's one of the main reasons they fail. Another reason is giving into an ebook product and spending your cash. Another would be not re-investing any profits you make. I could give you dozens of more reasons, but the point is that this is a risky business. I recall reading statistics along the lines of 95% of all businesses fail, and of the 5% that do make it, about 90% are operating in the red for the first 3-5 years. Now this applies to traditional brick-and-mortar business, but it can apply to the online world as well.
Being on the internet is not a magical cureall that suspends the "laws" of business. Most businesses of any time fail plain and simple. AND a lot more fail when just pursuing an income stream rather than trying to build a business. (There is a difference. You can make an income stream by selling odds and ends on eBay but it is not a business.) And since most businesses are 1 or 2 person businesses, the reasons for failure are many. I personally believe the reason most businesses fail is unrealistic expectations. Someone opens a pizza shop and finds that he is working harder than at a job and not making any more money than a job - but has employee, supplier and customer pressures to deal with every day. So he gives up and goes back to a job convinced that pursuing a business is a pipe dream. A person opens another pizza shop down the street, hires people he can trust to run the day to day operations and works strictly on growing sales. He makes twice what the other fellow makes. And he gets the bright idea of opening additional pizza shops in town based on the same model. Pretty soon he is making 10 times what the first guy made when he packed it in. So what's the difference? Is it education? Attitude? A willingness to work a plan to get over that initial painful hump? Or maybe all of the above? Don't ever let the idea that failure is extremely common when starting a business scare you off. If you never try, you have already failed. If you try once and do not succeed and learn nothing from the failure, you have failed. If you try and learn and repeat that process, you will learn the skills you need to succeed.
Nicely put schabotte, agreed. @ Cristian Little Yes, I have found myself procrastinating whether should I go for it or not. I've been trying to change this behavior and well I'm guess I'm on the low rope. Look down(and be frozen) or keep walking. The reason is that well, the time consumption on working on building an internet business is great, yet it makes you think (if you are young) if you should just go and enter a college and learn anything that interests you, My point is that most of the procrastinators are either young or middle age, whatever. Some of them have the talent and some other them doesn't (because they just think of the money) and they end up wasting MORE time (yes, I realize that I have also wasted time, yet I'm fixing that soon) Even the greatest idea can turn into nothing more on just that. If you can't work on the idea, hire others, if you are a cheap bastard then get out of here because the key point is providing quality, not creating a buggy solution that people will complain every 10 minutes. Phrase you are looking for: Investing for the future (well, this above is a bit off-topic but you get the idea)
I honestly think the failure has to do with a lack of direction, persistence and perseverance. Just like any other business, you have to work hard and be focused to make it work. It doesn't happen overnight. But some of the pitfalls for a lot of people is that they want to see immediate results without putting in the work and effort. Internet Marketering IMO is analogous to exercising. A lot of ppl stop working out because they don't see improvement in their health and bodies in a short amount of time. You need to have a game plan in place and goals you want to meet and exceed. Your goals shouldn't be TOO high at the beginning because you might get discouraged early on. I would set small goals for yourself and build up from there. Also, if its in your budget, I would recommend finding a mentor for yourself so that he or she can guide you in the right direction. Just my 2cents.
Lots of great opinions here! I think one of the reasons is the lack of knowledge on how to run a business. People think it takes so much less time and effort than it does. Too many people don't realize that successful people worked very hard in their business to get were they are. If making money was easy everyone would be rich. The only people that will make it in business are the ones: - Who want to constantly learn and act on that knowledge - Who focus on the gain and not the pain - Who aren't afraid to take risks when they see good opportunity - Who never give up just my thoughts
“I personally believe the reason most businesses fail is unrealistic expectations.†That’s right. I believe people simply expect to make a lot of money in a short time, and are not willing to put enough of energy to make things really work. And when they sense the feeling of disappointment, they just give up.
I agree if you do not love what you do,. and spend the right amount of time effort and dedication that it takes you better prepare to belly flop. Like anything you want if you don't go after it with at least 110% and dedicate your time and resources it will not turn out.
Three things. Longevity, a better mousetrap, patience. The longevity is what seperates most internet failures from successes. People expect overnight sensations like ebay or microsoft (neither of which were "overnight"). Most entrepeneurs I meet want to drop everything and pursue their million dollar internet idea. You have to get it out there (keep your day job) and slowly build it like any other business.
LP-1 is exactly right. If anyone that visits this forum said that they dropped everything and went straight to a full-time webmaster without ever building up on it first with a real job or in a more casual enviroment... they are lying.