Who clicks Google Ads???

Discussion in 'Reporting & Stats' started by Indian, Feb 5, 2006.

  1. Imran

    Imran Notable Member

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    #61
    This was started long back, when I once posted it no one believed me...
    hmmm
     
    Imran, Feb 7, 2006 IP
  2. jontra_volta

    jontra_volta Peon

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    #62
    Note that there isn't any address under these ads in the upper right. So you HAVE to click them if you want to go to the site, you can't just type in the address. I guess google will do this with all adsense ads eventually.
     
    jontra_volta, Feb 7, 2006 IP
  3. ag-webhosting

    ag-webhosting Peon

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    #63
    Come to think of it I have never clicked an ad on any site unless I am checking the competition, or I think the webmaster is getting money for me to click on the link. I have never actually been interested to buy something from an ad.
     
    ag-webhosting, Feb 7, 2006 IP
  4. iowadawg

    iowadawg Prominent Member

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    #64
    Well, I know my visitors click.
    Click the LOW priced ads!!!
    LOL
     
    iowadawg, Feb 7, 2006 IP
  5. clancey

    clancey Peon

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    #65
    I have clicked on Google ads when they are pertinent. I don't click just because, but because the product being advertisied is something I am potentially interested in. Have I ended up buying? Yes.

    As a user I like the Google ads best because are the least intrusive. But, when web pages include the maximum possible number of ads and little else, I use my favorites, hit the home button, or close the browser instance to escape.

    From my experienbce the market for anything is almost always much smaller than we think. And while Google's computers do a pretty good job of matching ads to your content and, presumably, to the needs of your customers, I would expect a smaller percentage are likely to act oin the ad than would be the case if sold ad space to companies you knew would benefit from being on your site.

    Google is a compromise. They market the ads, you lease the space. The better they are at matching ads to content, the better chance there is of a click, which benefits both you and Google. But, as good as the Google's AI may be, it will be a while before it is as good as a person at matching ads to visitors.
     
    clancey, Feb 7, 2006 IP
  6. morituri

    morituri Peon

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    #66
    I click on Adsense ads quite regularly - in most websites that I visit, they are surprisingly relevant.
     
    morituri, Feb 8, 2006 IP
  7. findapt

    findapt Peon

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    #67
    At the end of the day ... person (like you and me) that truly finds an ad interesting will click it. Its all about relevancy between content and ads. Hey you all know this....

    If I am trying to find something and ads pop up with the exact thing that I am looking for..., I am going to click it.
     
    findapt, Feb 8, 2006 IP
  8. nickr

    nickr Peon

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    #68
    Yep, me too. If it appears to be advertising what I'm looking for, I'll click it.

    I especially click ads that come up in Google search results more than ads on websites, because if I find a website through Google search and it's not what I'm looking for, I just click the back button to go back to the search results and try something else there - including adwords ads.
     
    nickr, Feb 8, 2006 IP
  9. miked

    miked Peon

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    #69
    Before I signed on with adsense, I was much more likely not to click on any ads. I never felt like I wanted to go to another site. After signing up with the program, I guess I feel that it's OK to do so. I'm even more likely to click on the ads in google search.
     
    miked, Feb 9, 2006 IP
  10. Indian

    Indian Peon

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    #70
    WOW!! Nice to know from you guys...Thanx!!!

    Most of you said that the click is made either if the ad is interesting or relevant...In that case why do we think that matching the fonts, colors etc are the key factors in increasing our revenue???...Are we all not trying to make our visitors click on Ads & making them believe that whatever they are not ads but links from our sites. On the other hand we click ads if we actually see them as ads & are really interesting (thts wht is observed from this thread) :confused:

    Bottom line is we try to "fool" our visitors by making them click on our ads....dont we???
     
    Indian, Feb 13, 2006 IP
  11. YIAM

    YIAM Notable Member

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    #71
    Good Question.
     
    YIAM, Feb 13, 2006 IP
  12. ryan_uk

    ryan_uk Illustrious Member

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    #72
    Just my opinion but:

    Not fool, but if an ad blends in with the site it's less of a turn-off, unlike java, banners, pop-up/-unders and flash ads. If a visitor isn't overwhelmed by adverts and junk like popups then they feel more positive about the site and will value the adverts more on it (i.e.: they think relevant ads are being provided rather than the webmaster trying to spam them with junk to make money). Therefore, more likely to stay, read the site's content and eventually click an advert as an exit.

    Some people might be fooled, but I think blending, and not going over the top with the amount of adverts, stops people feeling like the webmaster is saying "click these ads, make me money".

    So we try to make people feel comfortable and trust a site, not fool them.

    That's just my £0.02, though.
     
    ryan_uk, Feb 13, 2006 IP
  13. Indian

    Indian Peon

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    #73
    In that case why do people/Google recommend putting ads on the upper half portion of the page?
     
    Indian, Feb 13, 2006 IP
  14. ryan_uk

    ryan_uk Illustrious Member

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    #74
    Just my opinion. Although on the heatmap one of the hot-spots is also the lower part of the page, too.

    Personally, I don't want people to exit quickly but rather read and have repeat visits because they think the content is good. Maybe I'll make less money in the short term, but in the long-term it's more beneficial, IMO.
     
    ryan_uk, Feb 13, 2006 IP
  15. Indian

    Indian Peon

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    #75
    So does this mean that we can have alot of frequent visitors with noone or 10% of em clicking our ads rather than getting 90% of new visitors per day with 90% of em clickin our ads?
     
    Indian, Feb 13, 2006 IP
  16. ryan_uk

    ryan_uk Illustrious Member

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    #76
    That's just my point of view...

    There are two ways to look at a website business (dependent on advertising for income):

    - short term investment, high ROI
    - Long term investment, steadily increasing ROI

    For example:

    Site A is almost zero content and ad-filled will likely make more money over a short period of time (assuming marketed right at its launch and gets good traffic), but eventually make none or very little as traffic dies out for the site (people remember it and the spam of ads, so they don't bother visiting again).

    Site B has great content, well-placed ads, and continually attracts visitors, especially if updated regularly, including returning visitors.

    I'd guess that, assuming no CPM ads on a site, they may rotate as x advertisor hits their expenditure limit (and assuming you have lower amount of ads), so returning visitors will see ads they haven't before and click (if relevant).

    So, your question can be joined:

    For example, your site is one week old and has ~200 regular visitors/day. 6-10 of those click. Your site gets ~10 new visits per day and between 5-8 of those click but 3-7 become regular visitors. So your adsense revenue is drawn from both types of visitors.

    It all depends upon your site's content.

    But this is just my opinion.

    Good night & have fun.
     
    ryan_uk, Feb 13, 2006 IP
  17. cencurut

    cencurut Peon

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    #77
    Well... that's idea is good. Hope that one day, Google will create this special adsense code... it will bring down some adsense site without content whatsoever... hehehe

    For me... i always click on ads whenever i think it relevant to what i'm trying to search for. And wish other would click mine's too... hehehe
     
    cencurut, Feb 14, 2006 IP
  18. devin

    devin Guest

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    #78
    cencurut you really should stop giggling at the end of every sentence. :) it sounds weird (none of my business, i know, but........)
     
    devin, Feb 14, 2006 IP
  19. cencurut

    cencurut Peon

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    #79
    sorry bro... it's just my trademark...
     
    cencurut, Feb 14, 2006 IP
  20. speakerwire

    speakerwire Peon

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    #80

    Google does allow certain clients to remove "Ads by Goooooooogle". You just have to be big enough. I've seen some big sites that just have Google ads that just say "Sponsored Results". Sometimes at the very top of the site it says "powered by Google" but it doesn't say "Google" anywhere near the actual ads.
     
    speakerwire, Feb 27, 2006 IP