Link Ads or Link Units? Has anyone done a comparison? Link Ads have the anchor Text, description and the URL, the Link Units have just the anchor text, does this make a difference to how much advertisers pay out?
I did a test using channels on my site to see which types worked the best. The ad-links out-earned the ad-units by about 5 to 1. I have since removed the ad-units from my sites and only use ad-links. Note: This was for my sites and may not be true in all cases. I would suggest you set up a channel for both and run a test over the next week or two to see how they fair on your site.
Oops - made a mistake (fingers type faster than my brain can keep up or vis-versa). Corrected the original post to state that I no longer use ad-units on my sites.
Depends upon placement. For example for one of my jokes site the link unit pays a very CTR. but the link ads are a bit less. Where as the same for othr sites of mine the link ads pay much more price.
I have found that over time both are similar. However I find that Ad Units have a much better CTR, making them much more valuable.
Yeah i've noticed the same thing. Since using Link Units my CTR has gone up 4 fold but the money hasnt gone up that much.
i think text link ads pays more because image ads looks like advertisement . people can understand image is an ads so they dont click image ads . text link ads has more ctr