I am doing the page names in a specific site......I can choose 2 names for the page Option 1: The medical term that is searched least Option 2: The common term that is searched more so how should the page look http://www.xxxxxxx.com/option1.php or http://www.xxxxxxx.com/option2.php Option 2 is way more searched but i think using option 1 will make site look more pro
Maybe you should use both. www.example.com/option1-option2.html. This way you will rank better for both keywords.
How about stressing one in the file name and one in the title? I doubt many punters would actually notice the file name, so you could use the common name there and put the medical term first in the title - followed by the common name.
In the past I've gone with either www.example.com/option1-option2.html or www.example.com/option1.html and like e10 mentioned use the other option in the title and description. Please don't go for www.example.com/option1-option2-anotherbloodyoption.html lol this IMO looks spammy *coughs* e10 have you submitted your site yet to me new funky directory? lol