What do you think I should do to see good results. A) Build a review site of 3 products B) Build a 1 page lead page and just have links pointing to the affiliate site C) Just market and point directly to the affiliate site
A one product referral page has worked better for me. Nonetheless, many swear by multiple product review sites. To each his own
Landing page is always better. In regards of what whether you should have 3 products or just one, I think it doesn't really matter, but I would go for 3 products, because people like comparing stuff and make choices.
It really depends on the niche. For a "product" guide, the 3 reviews typically work the best. (car on water, home energy, forex, software, etc.). As customers, we are taught to shop around to get the best deal. The review page lets the customer feel good about the fact that they researched their decision. For "problem" guides, recommendation sites typically work the best. They have more than likely already tried several solutions and none of them have done the trick. they don't need to see more options. They need someone to reassure them that they tried it and it worked. direct linking should only be used for testing to see if a product is worth messing with. You can usually get 2 to 3 times the conversions with a good landing page. So if you test and get 1% conversion you will probably get between 2-3% conversion with good lander.
Yes i agree with domainiac. It is better to give reviews on more than 1 product because customers want comparison.
This is more work, but I like listing every product in the category, and give a review of each. It does take a while to set up though. Carol