Which is better low CTR or high CTR? Hi! As i know CTR is click through ratio but if you have high ctr then this is not safe for your account if you have low ctr then your earning is low so which is better high ctr or low ctr?
As long as all your clicks are valid, visitors aren't being misled into clicking on ads, your site has content, and the traffic is 'real' traffic, there is no problem with a high CTR. People often report CTR of 20% or more...not me, unfortunately.
A middle of the road CTR for sure! That way you're still making a decent profit without worrying too much about getting shut down! Ideally, I would have a 10% CTR