I have only tried the custom search type where you put the search bar into your site. I'm wondering about the other search, the one where you set up a custom search engine, the whole page being a search page. Has anyone had success with it? Hardly anyone uses my google custom search , and when the do they never click the ads. I'm thinking of ditching it and just putting in another search.
Having people use it to search and occasionally get a click on an advertiser, isn't' that the reason to use it?
Sorry if i did not make myself clear, some are integrated into a site, via a search bar field and some are dedicated search engines, like a whole page for searching, that kind of thing.