I’ve seen a lot of different platforms out there and each one offers something a little different some make it easier to manage payments, others let you hand social media over to specialists. But I still think the most important thing is understanding the basics first. For someone with no technical experience which of the popular options would be easiest to figure out at the beginning wix, shopify, ecomzy or something else?
If you don’t have technical experience, I’d recommend Shopify for starting an online store. You can choose a ready-made theme, add products, manage orders, and accept payments without needing to write code.