Before october my site was on 2nd page in google UK on the keyword 'text loans'. Then suddenly it dropped and now it is swinging on page 3 and page 5. I have changed the design, content. Please help me. Where I am going wrong? My site is www(.)go(4)textloans(.)co(.)uk Thanks
i was saw your site in your site there are need to some changes like h1 tages img tages and many other things.
have you changed the design and content after the drop in ranking? or ranking has dropped after the changes? If 1st is the case you need to review again your previous seo work done on the website. If 2nd is the case you need to review and compare your websites content with the older one. Also review the design and on-page work of new and old design. Sometimes a minor change in content can affect your ranking it may be positive or negative based on the quality of content and relevancy of content with your keywords.
You must check your backlinkes . May be they re removed or coming form wrong site . I can suggest some more if you can provide some more details .-
Your changes in design aren’t reflecting in your website. The way you have presented your content is very dull. Try writing important points in bullet rather paragraph. You really need to work on your “on†page factors like content, heading tags (h1 to h6), anchor text. Your choice of fonts and colors are not user friendly. Table you have used is messed up, try arranging it in a proper order. -You need to make your website user friendly -Make an impressive heading, title -Write keyword rich content -Socialize on social media channels -Add well optimized images -Add widgets and buttons -Add testimonials or reviews
Your site need some work in regards to on page SEO mate. Google something like "how to optimise website for SEO" that should help. Also your sites lacking in back links as well. Try build some backlinks to your site.
If you've made a change in content recently then it's usual to have a fall in rankings. Your site will be again in to 2 or 3 pages but it'll take a bit of time till then you wait and keep collecting quality back links for your site.
A drop from second page to 5th or 6th page isnt ususally a penalty, just that google has changed its algorithm some or devalued ur links.